DLF Achieves Record Sales with Luxurious Privana North in Gurugram
DLF, India's largest listed developer, has announced the complete sell-out of its luxury project, 'Privana North' in Gurugram, within just one week. The project, which has garnered around Rs 11,000 crore in sales, marks a significant milestone in the real estate sector.
The project features 1,152 four-bedroom apartments, each priced at Rs 9.5 crore, and 12 penthouses, priced at around Rs 25 crore each. Aakash Ohri, Joint Managing Director and Chief Business Officer of DLF Home Developers, claimed that this is the largest pre-sales achievement by a single real estate project in the country.
Privana North is part of the larger DLF Privana township, spanning over 116 acres in Sectors 76 and 77 of Gurugram. The project itself is spread over 17.7 acres and features six premium towers that rise to stilt+50 storeys, making them the tallest residential structures developed by DLF to date.
The project boasts a low density of only 65 residences per acre and a high open space ratio, enhancing its appeal as a premier residential destination. According to Ohri, the project attracted buyers from across India and even from international markets, with 30% of the sales coming from Non-Resident Indians (NRIs).
Privana North offers residents an uninterrupted view of a 500-metre-wide reserved green zone. The 4 BHK apartments have a carpet area of 207 square meters (2236 square feet), and the penthouses extend up to 450 square meters (4847 square feet). Each apartment comes with three dedicated car parking slots, while penthouses offer four.
Ohri also mentioned that DLF has obtained approval from the Real Estate Regulatory Authority (RERA) for its upcoming project in Mumbai. The company plans to launch this project in the second quarter of the current financial year. The Mumbai project is expected to generate Rs 3,000 crore in sales, with apartments priced between Rs 5 crore to Rs 6 crore.
This significant achievement by DLF underscores the company's strong market position and its ability to deliver high-end, luxury residential projects that meet the demands of discerning buyers.
