House of Swamiraj Launches ₹180 Crore Premium Housing Project in Thane West
House of Swamiraj, a leading real estate development brand in the Mumbai Metropolitan Region (MMR), has signed a ₹180 crore development agreement with Prakash CHS and Sargam CHS, two well-established housing societies in Thane. The project, situated on an approximately 2,000 square meter plot off Pokhran Road in Thane West, marks the group’s second major milestone in just three months.
Strategically located along one of Thane’s most sought-after residential corridors, the project aims to meet the rising demand for refined, lifestyle-centric housing with modern design and high-value living. This initiative underscores House of Swamiraj’s commitment to creating benchmark developments that deliver lasting value to both homebuyers and investors.
Jason Samuel, Director of House of Swamiraj, shared his thoughts on the milestone, saying, “Signing this ₹180 crore development agreement is not just about adding another project to our portfolio; it reflects the confidence that homebuyers and investors have in our vision. Thane is currently at the heart of one of the most dynamic urban transformations in India. The city has evolved beyond being a suburban extension of Mumbai and is now a self-sustained residential and business hub with world-class infrastructure, connectivity, and lifestyle options. With the increasing demand for premium housing, buyers are no longer focused solely on square footage; they are seeking quality spaces that support modern aspirations and long-term value. This project on Pokhran Road will embody that shift, blending design, reliability, and lifestyle to set a new benchmark for what premium living in Thane should represent.”
Thane continues to assert itself as a real estate hotspot in the MMR, with average residential prices rising by 46 percent in just three years, from approximately ₹13,550 per square foot in Q2 2022 to ₹19,800 per square foot by Q2 2025. Micro-markets such as Pokhran Road command even higher values, averaging around ₹20,700 per square foot. The demand is also shifting strongly toward premium and luxury housing. In the first half of 2025, the premium segment, which includes homes priced above ₹1 crore, accounted for 62 percent of all real estate sales across India. This pricing and sales trend aligns closely with House of Swamiraj’s positioning of its new project as both aspirational and investment-smart.
House of Swamiraj already boasts a robust pipeline across the MMR, delivering innovative residential and mixed-use developments that balance thoughtful design, trusted construction, and lifestyle-oriented amenities. The new Thane West project is backed by solid financial commitment and development capability, reinforcing the brand’s appeal to both end-users and investors seeking premium opportunities.