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Health & wellness categories will experience unprecedented growth in 2015

Customers walking through your doors are looking for solutions whether they know it or not. They might be wanting to feed their family healthier options. Some may want to feel better, to have more energy, to improve their performance in their day to day life, to boost their sports performance, and last but not least, to age youthfully. Most of them are tired, stressed out and short on time. Plus, given that our country is in an unprecedented healthcare crisis with diseases like diabetes, heart disease and obesity on the rise, most of them might be battling an illness…or two as well.

The already “health and wellness enlightened” will only want to continue making healthy choices. How can we make it easier for them to do so? And, everyone is looking to accomplish all of the above on a budget. The bottom line is, we can help.

Opportunity knocks

We have a huge opportunity to impact our customers’ lives for the better in the coming year. Health can be positively impacted with lifestyle change, and with our current health crises, we can all rise to the occasion and be part of the solution for our customers, our children, our country. Together, let’s fuel the solution.

Get real

Stock up on organics and non-GMO whole foods and products. Consumers will be looking for ingredients they recognize and can pronounce while shopping for food. These consumers also want to see the words “real,” “100% real,” “fresh,” “made from scratch” and “natural.” Products made with high fructose corn syrup, artificial flavors/preservatives, MSG, artificial colors, and growth hormones are not part of a health and wellness solution. It would be beneficial, in the long run, to support companies that support our nation’s health.

Sip on this

The demand for functional and vitality beverages is on the rise. Make sure to have plenty of those beverages to choose from like cold-pressed fruit and vegetable juices, pressure pasteurized young coconut waters, kombuchas and kefirs. These products contain enzymes, antioxidants and probiotics that are good for you. And, yes — they taste good too. A functional and vitality beverage cooler near the checkout is a great idea.

Fit to eat

A nice assortment of organic grass fed lean meats, plant-based proteins and high-quality protein powders are a must as consumers continue to look for healthy options to build lean muscle and recover from resistance training. Plus, vegetarian and vegan shoppers are always on the lookout for non-animal protein sources that will help them meet their daily requirements for protein in a healthful, ethical and environmentally friendly way.

Food for thought

These are just a few ideas to chew on, and make sure to be on top of your game with nutritional supplementation, super foods and specialty grains as well. Visit the health and wellness trade shows like Expo West to stay on top of these trends. And, make sure to bring a person or two who actually eats and drinks these items, so they can provide firsthand, real world insights for you and your team.

How can we make it easy for customers to shop healthier? How can we band together, buy in quantity, and work with manufacturers to keep prices affordable? Anything is possible.

Beyond 2015

Education on all of the above should be a constant drip. Little nuggets of beneficial information delivered consistently over time to inspire and empower your customer toward health and wellness. Gentle reminders in the right direction will strengthen that customer’s trust in your brand and seal the bond of your relationship. That’s how you win a lifestyle customer, not just for a year, but for a lifetime.

There is always room for improvement. How are you going to resolve to evolve your health and wellness business and capture this market growth in 2015?

Supermarket News

Health & wellness categories will experience unprecedented growth in 2015

Customers walking through your doors are looking for solutions whether they know it or not. They might be wanting to feed their family healthier options. Some may want to feel better, to have more energy, to improve their performance in their day to day life, to boost their sports performance, and last but not least, to age youthfully. Most of them are tired, stressed out and short on time. Plus, given that our country is in an unprecedented healthcare crisis with diseases like diabetes, heart disease and obesity on the rise, most of them might be battling an illness…or two as well.

The already “health and wellness enlightened” will only want to continue making healthy choices. How can we make it easier for them to do so? And, everyone is looking to accomplish all of the above on a budget. The bottom line is, we can help.

Opportunity knocks

We have a huge opportunity to impact our customers’ lives for the better in the coming year. Health can be positively impacted with lifestyle change, and with our current health crises, we can all rise to the occasion and be part of the solution for our customers, our children, our country. Together, let’s fuel the solution.

Get real

Stock up on organics and non-GMO whole foods and products. Consumers will be looking for ingredients they recognize and can pronounce while shopping for food. These consumers also want to see the words “real,” “100% real,” “fresh,” “made from scratch” and “natural.” Products made with high fructose corn syrup, artificial flavors/preservatives, MSG, artificial colors, and growth hormones are not part of a health and wellness solution. It would be beneficial, in the long run, to support companies that support our nation’s health.

Sip on this

The demand for functional and vitality beverages is on the rise. Make sure to have plenty of those beverages to choose from like cold-pressed fruit and vegetable juices, pressure pasteurized young coconut waters, kombuchas and kefirs. These products contain enzymes, antioxidants and probiotics that are good for you. And, yes — they taste good too. A functional and vitality beverage cooler near the checkout is a great idea.

Fit to eat

A nice assortment of organic grass fed lean meats, plant-based proteins and high-quality protein powders are a must as consumers continue to look for healthy options to build lean muscle and recover from resistance training. Plus, vegetarian and vegan shoppers are always on the lookout for non-animal protein sources that will help them meet their daily requirements for protein in a healthful, ethical and environmentally friendly way.

Food for thought

These are just a few ideas to chew on, and make sure to be on top of your game with nutritional supplementation, super foods and specialty grains as well. Visit the health and wellness trade shows like Expo West to stay on top of these trends. And, make sure to bring a person or two who actually eats and drinks these items, so they can provide firsthand, real world insights for you and your team.

How can we make it easy for customers to shop healthier? How can we band together, buy in quantity, and work with manufacturers to keep prices affordable? Anything is possible.

Beyond 2015

Education on all of the above should be a constant drip. Little nuggets of beneficial information delivered consistently over time to inspire and empower your customer toward health and wellness. Gentle reminders in the right direction will strengthen that customer’s trust in your brand and seal the bond of your relationship. That’s how you win a lifestyle customer, not just for a year, but for a lifetime.

There is always room for improvement. How are you going to resolve to evolve your health and wellness business and capture this market growth in 2015?

Supermarket News

Mariano’s amps up the experience

Mariano’s new store in Westchester, Ill., offers several new twists, even for Mariano’s.

We had a chance to visit the new Mariano’s in Westchester at its grand opening.  This store is the last of 11 former Dominick’s locations that have been remodeled this year, which is a remarkable accomplishment in itself. But Mariano’s made sure that the last one was truly special, an 80,000 square foot masterpiece that was a ground up rebuild of an older Dominick’s.

What we truly admire about Mariano’s is that they never stop innovating. The concept has continued to evolve in the short period of time that they have been in the Chicago market. This store is no exception, with a few new twists along the way:

A Crumbs cupcake shop has already garnered a lot of press as this brand attempts to resurrect itself. It is paired with other “bad for you” goodies including in-store dipped caramel apples and popcorn.

There are multiple foodservice stations, including wood-fired pizza, an oyster bar, Todd’s BBQ and an in-store wine bar (and yes, there are the usual foodservice offerings well represented too).

Innovation continues into the center store, with a Market Street area that showcases specialty foods, including olive oils, coffees and teas.

This store is a great reminder of why we love the supermarket business and why we love going to new stores. There were new ideas, new experiences along with excited associates, awestruck customers and the community who were all thrilled to be part of this new undertaking.

Supermarkets truly do improve the lives of the communities that they are in, providing food, jobs and a sense of place. While we focus so often on the trends, the numbers and the intense competition that consume the business, it’s good to step back and soak in the wonder of the business as well.

Supermarket News

Fresh Summit Sensory Experience Contest puts spotlight on healthy eating for kids

Students from the Walker Junior High School in LA Palma, CA, will tackle healthy eating on Friday, Oct. 17 when they put 10 produce-centric recipes to the test at the fourth annual PMA Fresh Summit Sensory Experience Contest. The contest, sponsored by Bolthouse Farms and supported by Disney Consumer Products, features the top 10 recipes submitted by exhibitors that will be judged by the students and 15 key buyers, including Delhaize America, Pro*Act and SuperValu.

“Inspiring children to eat more fresh produce can take many shapes,” Todd Putman, chief commercial officer for Bolthouse Farms, said in a press release. “Whether it’s traditional marketing like the ‘eat brighter!’ movement, or through engagement in contests like this one, it’s our responsibility as an industry to engage tomorrow’s leaders in efforts that lead to a healthier lifestyle.”

“Disney continues to be a leader in inspiring kids and families to eat more nutritious food and live a more active lifestyle, and it’s truly rewarding to see our efforts create real change,” John T. King, vice president of licensing for Disney-branded consumables, added in the release. “It’s exciting to see the kids’ reactions, and we celebrate the industry for creating both inventive and healthy recipes.”

More than 55 produce-centric, kid-friendly recipes were submitted. The top 10 recipes, selected by the buyer judges, will be featured onsite during the Sensory Experience Contest, where the judges, buyers and kids, will place their votes for “Buyers’ Choice” and “Kids’ Choice.” The top 10 recipes can be sampled at the Fresh Ideas in Action Reception at 4 p.m. in Room 303AD of the Anaheim Convention Center. Winners of the Buyers’ Choice and Kids’ Choice awards will be highlighted during the reception and in the Innovation @ Work area located in Lobby B/C of the convention center.

Finalists and recipes are:

  • Alsum Farms & Produce Inc.: Rainbow Potato Pancakes
  • Ball Design: Fresh Fruit Nachos with Honey Yogurt Drizzle
  • Church Bros. LLC: Rainbow Kale Tostada
  • Giorgio Fresh Co.: Mushroom Sauce Pizza with Mozzarella & Cheddar Cheese
  • Green Giant Fresh: Cauliflower & Avocado Croquettes with Honey Dijon & Avocado Aioli
  • Mucci Farms: Cool Summer Treats Made with CUTECUMBERS
  • Sage Fruit Co.: Skinny Breakfast Apple Turnovers
  • Sunkist: Sunkist Orange Asian Chicken Lettuce Wraps
  • Wholesum Family Farms: Wholesum Harvest Eggplant Vegetable Balls with Roma Tomato Sauce
  • Wish Farms: Wish Farms Strawberry Blueberry Hazelnut Chocolate Flatbread

The Produce News | Today’s Headlines – The Produce News – Covering fresh produce around the globe since 1897.

Fresh Summit Sensory Experience Contest puts spotlight on healthy eating for kids

Students from the Walker Junior High School in LA Palma, CA, will tackle healthy eating on Friday, Oct. 17 when they put 10 produce-centric recipes to the test at the fourth annual PMA Fresh Summit Sensory Experience Contest. The contest, sponsored by Bolthouse Farms and supported by Disney Consumer Products, features the top 10 recipes submitted by exhibitors that will be judged by the students and 15 key buyers, including Delhaize America, Pro*Act and SuperValu.

“Inspiring children to eat more fresh produce can take many shapes,” Todd Putman, chief commercial officer for Bolthouse Farms, said in a press release. “Whether it’s traditional marketing like the ‘eat brighter!’ movement, or through engagement in contests like this one, it’s our responsibility as an industry to engage tomorrow’s leaders in efforts that lead to a healthier lifestyle.”

“Disney continues to be a leader in inspiring kids and families to eat more nutritious food and live a more active lifestyle, and it’s truly rewarding to see our efforts create real change,” John T. King, vice president of licensing for Disney-branded consumables, added in the release. “It’s exciting to see the kids’ reactions, and we celebrate the industry for creating both inventive and healthy recipes.”

More than 55 produce-centric, kid-friendly recipes were submitted. The top 10 recipes, selected by the buyer judges, will be featured onsite during the Sensory Experience Contest, where the judges, buyers and kids, will place their votes for “Buyers’ Choice” and “Kids’ Choice.” The top 10 recipes can be sampled at the Fresh Ideas in Action Reception at 4 p.m. in Room 303AD of the Anaheim Convention Center. Winners of the Buyers’ Choice and Kids’ Choice awards will be highlighted during the reception and in the Innovation @ Work area located in Lobby B/C of the convention center.

Finalists and recipes are:

  • Alsum Farms & Produce Inc.: Rainbow Potato Pancakes
  • Ball Design: Fresh Fruit Nachos with Honey Yogurt Drizzle
  • Church Bros. LLC: Rainbow Kale Tostada
  • Giorgio Fresh Co.: Mushroom Sauce Pizza with Mozzarella & Cheddar Cheese
  • Green Giant Fresh: Cauliflower & Avocado Croquettes with Honey Dijon & Avocado Aioli
  • Mucci Farms: Cool Summer Treats Made with CUTECUMBERS
  • Sage Fruit Co.: Skinny Breakfast Apple Turnovers
  • Sunkist: Sunkist Orange Asian Chicken Lettuce Wraps
  • Wholesum Family Farms: Wholesum Harvest Eggplant Vegetable Balls with Roma Tomato Sauce
  • Wish Farms: Wish Farms Strawberry Blueberry Hazelnut Chocolate Flatbread

The Produce News | Today’s Headlines – The Produce News – Covering fresh produce around the globe since 1897.

Chilean Fresh Fruit Association wins Sensory Experience Contest at PMA Expo

A recipe entered by the Chilean Fresh Fruit Association won top honors at the Produce Marketing Association’s Sensory Experience Contest at this year’s PMA Foodservice Expo.

The recipe, created for CFFA by Executive Chef Don Cortes, is Chilean Fruit Medley Gazpacho with Grape, Bacon and Brie Melt, an innovative interpretation of the classic soup-and-sandwich combination. The winning recipe is described by the chef as “a duet that pleases with beautiful colors, contrasting/complimentary textures and temperatures, and delicious flavors.”

gaspChilean Fruit Medley Gazpacho with Grape, Bacon and Brie Melt.“The versatility, flavor and beauty of Chilean fruit joined with Chef Cortes’ skill and creativity to create this standout recipe,” Karen Brux, managing director of the Chilean Fresh Fruit Association, said in a press release. “We are honored to be recognized by such an impressive panel of foodservice professionals and look forward to seeing what we can create for next year’s Expo.”

A panel of 11 foodservice professionals — comprised of representatives from Brinker, Darden, Culinary Sales Support, Produce Alliance, Brinker International, Pro*Act, Fresh Point, Wendy’s, Sysco, Southern Specialties and Chick-fil-A — selected CFFA’s entry from among 10 finalists. Recipes were judged on the following criteria: produce-centric, innovative, appearance and kid-friendly. Additional considerations included a recipe name that is descriptive, health value, taste, aroma and presentation.

As first-place winner, CFFA will receive second choice of booth location at the 2015 Foodservice Produce Expo; an announcement on the show floor; and recognition in PMA’s press outreach and on PMA’s website.

Chile is the Southern Hemisphere’s largest producer of fresh fruit and North America’s top source of fruit during the winter months. The Chilean Fresh Fruit Association directs all marketing and promotional activities for fresh Chilean fruit in the U.S. and Canada.

The Produce News | Today’s Headlines – The Produce News – Covering fresh produce around the globe since 1897.

Video: FMI Connect ‘Retail Experience of the Future’ to highlight interactivity

In this Total Access video interview, Randy Edeker, Hy-Vee chairman, president and CEO, describes the Retail Experience at the Future special exhibit at FMI Connect in June. 

“I think the Retail Experience of the Future really is important to all of us because it gives us a chance to really look at how lifestyles are already changing the industry. And really this is just a great way to showcase the lifestyle changes that we’re all going to see,” said Edeker. 

Supermarket News

Video: FMI Connect ‘a global food retail experience’

“The goal for our reimagined annual show — FMI Connect — is to create a global food retail experience,” says Food Marketing Institute president and CEO Leslie Sarasin in this Total Access video interview, “that brings our industry together in a sight, sound and taste celebration of the connecting power of food.” Sarasin says the FMI Connect will be forward focused, and a highlight will be the Retail Experience of the Future exhibit. Sarasin was interviewed by SN’s David Orgel and Supermarket Guru Phil Lempert.

Supermarket News

FreshDirect offers best online experience: Report

New York-based FreshDirect was rated to provide the best customer experience in a study by ecommerce service provider Fluid and presented in a conference call on Internet grocery by Wells Fargo on Monday.

FreshDirect, an online-only grocer that delivers to the New York and Philadelphia metro areas, was rated as having a strong user experience, a grocery-centric presentation and strong product quality. It was also the only online grocer tested that offered wine recommendations based on purchases, noted Bridget Fahrland, VP of client strategy for Fluid.


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FreshDirect beat out Google Shopping Express, which not surprisingly, offered strong searching and sorting features, but was considered weak on grocery-centricity. The other sites tested, in order, were Safeway, AmazonFresh, Peapod, Walmart to Go, Harris Teeter and Whole Shopper, the online offering from Whole Foods Market.

The study concluded that some of the traditional supermarkets — including Safeway and Harris Teeter, a division of Kroger Co. — have what Fahrland described as an “outdated interface.”

“Safeway has mastered the integration of online and in-store, but they need a design overhaul,” she said.

Other sites were hit-and-miss. Walmart was true to its EDLP promise, but its search function was lacking — a search for apples turned up pears as the top row of product selections, while Amazon Fresh did “a surprisingly poor job” of highlighting the quality of its products on the website, Fahrland noted.

Whole Shopper, she said, also delivered a weaker customer experience than she expected, given the chain’s reputation for providing a high-quality in-store experience.

She noted that since cooking and food can be a “joyful experience” for may people, online grocery operators need to up their game in terms of the user experience.

“Bringing a little of that joy and passion to the user experience would be helpful,” Fahrland concluded.

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Supermarket News

Supermarkets score high on customer experience

Grocery stores have some happy customers. H-E-B and Trader Joe’s took the top two spots on the Temkin Group customer experience ranking. In fact, eight supermarkets made it to the ranking’s top 21 spots. The Temkin Group surveyed 10,000 consumers about their experience with 268 different companies in 19 different industries.  “I think Trader Joe’s focuses on a deeper understanding of what its customer needs and what its value prop is,” said Bruce Temkin, …

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Supermarket News

Supermarkets score high on customer experience

Grocery stores have some happy customers. H-E-B and Trader Joe’s took the top two spots on the Temkin Group customer experience ranking. In fact, eight supermarkets made it to the ranking’s top 21 spots. The Temkin Group surveyed 10,000 consumers about their experience with 268 different companies in 19 different industries.  “I think Trader Joe’s focuses on a deeper understanding of what its customer needs and what its value prop is,” said Bruce Temkin, …

Why Subscribe To SN Digital Access?

Digital Access gives you unlimited online access to our most premium news and analysis such as Supermarkets score high on customer experience. This includes in-depth stories and insights from our team of editors and guest writers as well as free eNewsletters, blogs, real-time polls, archives and more. In addition you will also receive a complimentary copy of SN’s salary survey sent to you by email.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.

Supermarket News

Sales Agencies Count on the People Experience

Investments in training, technology and new services, combined with an ongoing trend toward outsourcing by CPG companies, are driving growth among the nation’s leading sales and marketing agencies. The agencies have become providers of end-to-end solutions for an increasingly broad spectrum of companies, and have expanded their services into new channels as well, including foodservice venues and online retailing. “We see the trend [toward outsourcing] continuing at an …

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Supermarket News

„Ich will da rauf“ – an extraordinary experience

KIKU
„Ich will da rauf“ – an extraordinary experience

For some time now KIKU® and the International Mountain Summit have supported the german association „IWDR“, which gives people with or without a handicap the possibility to climb.

The association owes its name to the amazing story of a young women. After a tumor surgery at the age of 15, Linda’s life has changed drastically. She can’t move her hands and legs anymore. Speaking and swallowing was impossible.

Once a physiotherapist took her along to a climbing hall, she decided that she wanted to climb. Four years later she achieved her goal. Her life motto „Ich will da rauf“ became the name of the association.

On 25th May the project “Climbing with or without handicap”, coordinated by KIKU® and the International Mountain Summit offered the association the opportunity to pass a weekend in Brixen, South Tyrol. They had a fantastic day of climbing together with the climbing experts Thomas and Alexander Huber and the ice climbing world champion Angelika Rainer in the climbing hall Vertikal in Brixen.

After the event everyone was sure that this day would have enriched them. KIKU® and the International Mountain Summit are going to support this great association even in the future.
 

Publication date: 8/14/2013


FreshPlaza.com

FMI Connect: The Global Food Retail Experience

June 10th – 13th, 2014 • Chicago, IL

+ to calendar

FMI Connect will bring together 15,000 food retail professionals and 1,000 exhibitors from across the food retail industry to inspire, empower and shape the future of food retail.

Education

Learn from a full slate of first-rate speakers in the education program – and in new Learning Centers on the show floor—how to capture the food dollars of today’s consumers and run your business better.

Exhibit Floor

Experience the latest, trend-setting tastes, technologies and solutions for food retail on a now more interactive exhibit floor.  Don’t miss Store of the Future and the Product Innovation Showcase!

Networking

Build your network and make the connections that count for success in special events, receptions, on the exhibit floor and in workshops.

Registration will be opening September 9. Join our mailing list to receive communications on FMI Connect and to be notified when registration opens.

Co-located Events

FMI Connect co-locations add to the value of your experience in Chicago. The following FMI conferences will be taking place in conjunction with FMI Connect:

FMI Private Brands Summit: Gather consumer insights on attitudes towards private brands products. Discover how you can increase and sustain customer loyalty through private brands. Obtain strategies and new ideas to maximize private brands sales.

FMI Food Safety Conference: Improve your company’s Food Safety program and gain valuable resources through interactive learning, peer discussions and idea exchanges.

Health and Wellness: Learn, share and collaborate with pharmacy, nutrition, technology, manufacturing and grocery professionals to form strategies that promote a whole store approach to wellness and disease management needs of today’s consumer.

Location Details

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McCormick Place (South Hall)

2301 S Lake Shore Drive
Chicago, Illinois 60616
United States

Are You Registered for FMI Connect: The Global Food Retail Experience?

Supermarket News