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The medical device industry and the role of CDRH

A current pacemaker. Future devices are getting smaller and more complex.

A current pacemaker. Future devices are getting smaller and more complex.

The public trust manufacturers of medical products to develop and commercialize devices that are safe for humans. There are many types of medical devices varying in complexity, some as simple as contact lenses and others, life saving devices such as a pacemaker. In many cases these medical products perform as expected and last for the duration of the recipient’s lifetime or expected life of the device. Other times they fail and possible reasons for failure include, improper manufacturing, malfunction, breakage or erosion, all possibly resulting in serious injury to the device recipient. Implanted devices are being used for longer periods of time and in younger populations, presenting unique challenges as current devices may not have been designed for such a life span. This makes it difficult for Center for Devices and Radiological Health (CDRH) to communicate risk/benefit to multiple audiences in a way that is timely and balanced.

FDA’s CDRH has a mandate to ensure that new medical devices are safe and effective before they are marketed and monitor devices throughout the product life cycle, including a nationwide postmarket surveillance system. CDRH also has to assure that radiation-emitting products, such as microwave ovens, TV sets, cell phones, and laser products meet radiation safety standards. This mandate is an awesome responsibility presenting many challenges to CDRH who approves or clears a product after reasonable assurance of the safety and effectiveness has been scientifically demonstrated.

Advances in medical device technology have presented many challenges to CDRH. Adverse events are widely under-reported by users and numerous reports are made with inadequate information about how the device was used (condition/circumstance) and what may have caused the problem. This means that there is an inherent difficulty in identifying the specific device involved. Part of the problem is further compounded by the miniaturization of medical devices which are designed smaller and vary in complexity. This means that there are fewer margins for error. From surgical sutures and contact lenses to prosthetic heart valves and diagnostic imaging systems, these require that attention of qualified reviewers for an ever increasing pre-marketing submission environment.

The medical device market can be characterized as an industry where innovation, advancement, rapid growth and the complexity of devices are increasing. Many of these devices presented to CDRH are the first of their kind, such as a robotic arm that can operate a variety of surgical tools with tremendous precision. Other high-tech devices are designed to prevent, diagnose or treat cancer, heart disease, impaired vision and hearing, and other health problems. Current devices lack unique and universal identifiers and healthcare providers generally do not document device use in patient records. Manufacturers are continually producing modified versions of their products which mean that multiple versions may exist.

In the current economic climate, many firms are facing increasing competition and realizing that new FDA guidances and regulations are increasing operating costs. This has resulted in device firms being acquired by other companies in an attempt to gain economies of scale and solidify core competencies. There are cases of devices being used “off-label,” used by non-professionals and a shift to medical devices for home use, such as diagnostic tools. These changing realities present CDRH which more challenges in terms of post-market surveillance and with a limited field of resources; the agency is clearly unable to deliver on all fronts.

SUMMARY Government Accountability Office (GAO)
REPORT LINK: GAO-09-190 January 15, 2009

Medical Devices: FDA Should Take Steps to Ensure That High-Risk Device Types Are Approved through the Most Stringent Premarket Review Process

The Food and Drug Administration (FDA) within the Department of Health and Human Services (HHS) is responsible for oversight of medical devices sold in the United States. Regulations place devices into three classes, with class III including those with the greatest risk to patients. Unless exempt by regulation, new devices must clear FDA premarket review via either the 510(k) premarket notification process, which determines if a new device is substantially equivalent to another legally marketed device, or the more stringent premarket approval (PMA) process, which requires the manufacturer to supply evidence providing reasonable assurance that the device is safe and effective. Class III devices must generally obtain an approved PMA, but until FDA issues regulations requiring submission of PMAs, certain types of class III devices may be cleared via the 510(k) process. The FDA Amendments Act of 2007 mandated that GAO study the 510(k) process. GAO examined which premarket review process–510(k) or PMA–FDA used to review selected types of device submissions in fiscal years 2003 through 2007. GAO reviewed FDA data and regulations, and interviewed FDA officials.
In fiscal years 2003 through 2007, as part of its premarket review to determine whether devices should be permitted to be marketed in the United States, FDA:

(1) Reviewed 13,199 submissions for class I and II devices via the 510(k) process, clearing 11,935 (90 percent) of these submissions;

(2) Reviewed 342 submissions for class III devices through the 510(k) process, clearing 228 (67 percent) of these submissions; and

(3) Reviewed 217 original and 784 supplemental PMA submissions for class III devices and approved 78 percent and 85 percent, respectively, of these submissions.

Although Congress envisioned that class III devices would be approved through the more stringent PMA process, and the Safe Medical Devices Act of 1990 required that FDA either reclassify or establish a schedule for requiring PMAs for class III device types, this process remains incomplete. GAO found that in fiscal years 2003 through 2007 FDA cleared submissions for 24 types of class III devices through the 510(k) process. As of October 2008, 4 of these device types had been reclassified to class II, but 20 device types could still be cleared through the 510(k) process. FDA officials said that the agency is committed to issuing regulations either reclassifying or requiring PMAs for the class III devices currently allowed to receive clearance for marketing via the 510(k) process, but did not provide a time frame for doing so.

Regulatory Overlord

Produce industry praises Senate for immigration vote, urges House to act

WASHINGTON—The agricultural industry wasted no time hailing the Senate for passing, by a 68-32 vote, an immigration reform bill on June 27, but the focus quickly shifts to the House and a July 10 meeting where the House Republican leadership will carve out next steps for immigration reform.

The “Gang of Eight” Senators spearheaded this bill, and Sens. Dianne Feinstein (D-CA), Marco Rubio (R-FL), Michael Bennet (D-CO) and Orrin Hatch (R-UT) worked behind the scenes to forge an agreement between the Agriculture Workforce Coalition and the United Farm Workers on the agricultural provisions that producers and farm workers could live with.

For the produce industry, immigration reform has been a number one issue for years and the Senate vote was nothing short of historic.

“This bill will ease the burden on agricultural employers, create more jobs along the entire supply chain and boost the economy,” said Tom Stenzel, chief executive officer of the United Fresh Produce Association. “We appreciate the efforts of our allies in the Agriculture Workforce Coalition and United Farm Workers with whom we worked to advance provisions that will provide a legal and stable workforce for fruit and vegetable growers.”

“The hardworking farmers, farm workers and workers from every affected industry deserve a new immigration system from its elected representatives,” said Western Growers CEO and President Tom Nassif, who thanked lawmakers for their leadership in approving S. 744.

United Farm Workers said the bill “fulfills the urgent need for an earned legalization program that enables undocumented farm workers who are the backbone of the nation’s agricultural industry to swiftly obtain legal immigration satus,” as well as stablize the farm labor workforce by providing incentives for workers to continue jobs in agriculture.

All eyes turn to the House, which is scheduled for a weeklong break in their districts before returning to Capitol Hill for a much-anticipated July 10 meeting with House Republican leadership on the best ways to tackle immigration reform legislation. Chances of considering the Senate-passed bill in the House are slim.

“The Senate’s passage was remarkable in a lot of ways, but it’s just the next step in a journey,” said Mike Stuart, president of the Florida Fruit & Vegetable Association. The House needs 218 votes to pass a bill that can go into conference and work out differences on the agricultural provisions, he said.

“We need to get to conference or we won’t have any bill,” Stuart added.

The Produce News | Today’s Headlines

Produce industry praises Senate for immigration vote, urges House to act

WASHINGTON—The agricultural industry wasted no time hailing the Senate for passing, by a 68-32 vote, an immigration reform bill on June 27, but the focus quickly shifts to the House and a July 10 meeting where the House Republican leadership will carve out next steps for immigration reform.

The “Gang of Eight” Senators spearheaded this bill, and Sens. Dianne Feinstein (D-CA), Marco Rubio (R-FL), Michael Bennet (D-CO) and Orrin Hatch (R-UT) worked behind the scenes to forge an agreement between the Agriculture Workforce Coalition and the United Farm Workers on the agricultural provisions that producers and farm workers could live with.

For the produce industry, immigration reform has been a number one issue for years and the Senate vote was nothing short of historic.

“This bill will ease the burden on agricultural employers, create more jobs along the entire supply chain and boost the economy,” said Tom Stenzel, chief executive officer of the United Fresh Produce Association. “We appreciate the efforts of our allies in the Agriculture Workforce Coalition and United Farm Workers with whom we worked to advance provisions that will provide a legal and stable workforce for fruit and vegetable growers.”

“The hardworking farmers, farm workers and workers from every affected industry deserve a new immigration system from its elected representatives,” said Western Growers CEO and President Tom Nassif, who thanked lawmakers for their leadership in approving S. 744.

United Farm Workers said the bill “fulfills the urgent need for an earned legalization program that enables undocumented farm workers who are the backbone of the nation’s agricultural industry to swiftly obtain legal immigration satus,” as well as stablize the farm labor workforce by providing incentives for workers to continue jobs in agriculture.

All eyes turn to the House, which is scheduled for a weeklong break in their districts before returning to Capitol Hill for a much-anticipated July 10 meeting with House Republican leadership on the best ways to tackle immigration reform legislation. Chances of considering the Senate-passed bill in the House are slim.

“The Senate’s passage was remarkable in a lot of ways, but it’s just the next step in a journey,” said Mike Stuart, president of the Florida Fruit & Vegetable Association. The House needs 218 votes to pass a bill that can go into conference and work out differences on the agricultural provisions, he said.

“We need to get to conference or we won’t have any bill,” Stuart added.

The Produce News | Today’s Headlines

Produce industry praises Senate for immigration vote, urges House to act

WASHINGTON—The agricultural industry wasted no time hailing the Senate for passing, by a 68-32 vote, an immigration reform bill on June 27, but the focus quickly shifts to the House and a July 10 meeting where the House Republican leadership will carve out next steps for immigration reform.

The “Gang of Eight” Senators spearheaded this bill, and Sens. Dianne Feinstein (D-CA), Marco Rubio (R-FL), Michael Bennet (D-CO) and Orrin Hatch (R-UT) worked behind the scenes to forge an agreement between the Agriculture Workforce Coalition and the United Farm Workers on the agricultural provisions that producers and farm workers could live with.

For the produce industry, immigration reform has been a number one issue for years and the Senate vote was nothing short of historic.

“This bill will ease the burden on agricultural employers, create more jobs along the entire supply chain and boost the economy,” said Tom Stenzel, chief executive officer of the United Fresh Produce Association. “We appreciate the efforts of our allies in the Agriculture Workforce Coalition and United Farm Workers with whom we worked to advance provisions that will provide a legal and stable workforce for fruit and vegetable growers.”

“The hardworking farmers, farm workers and workers from every affected industry deserve a new immigration system from its elected representatives,” said Western Growers CEO and President Tom Nassif, who thanked lawmakers for their leadership in approving S. 744.

United Farm Workers said the bill “fulfills the urgent need for an earned legalization program that enables undocumented farm workers who are the backbone of the nation’s agricultural industry to swiftly obtain legal immigration satus,” as well as stablize the farm labor workforce by providing incentives for workers to continue jobs in agriculture.

All eyes turn to the House, which is scheduled for a weeklong break in their districts before returning to Capitol Hill for a much-anticipated July 10 meeting with House Republican leadership on the best ways to tackle immigration reform legislation. Chances of considering the Senate-passed bill in the House are slim.

“The Senate’s passage was remarkable in a lot of ways, but it’s just the next step in a journey,” said Mike Stuart, president of the Florida Fruit & Vegetable Association. The House needs 218 votes to pass a bill that can go into conference and work out differences on the agricultural provisions, he said.

“We need to get to conference or we won’t have any bill,” Stuart added.

The Produce News | Today’s Headlines

Florida 127 a sweet ‘Sensation’ in strawberry industry

Florida’s strawberry industry is abuzz as studies show strong potential for the Florida 127, a relatively new strawberry variety marketed under the “Sensation” brand.

“Florida 127 is a promising new cultivar for west-central Florida growers due to its early yield, robust plant habit, and excellent fruit size and eating quality,” according to the Institute of Food & Agricultural Services of the University of Florida.

According to the Florida Strawberry Growers Association, the IFAS Gulf Coast Research and Education Center has patented nine Florida strawberry varieties since 1992.Florida12The Florida 127 strawberry is a relatively new variety marketed under the ‘Sensation’ brand. They are grown and marketed under the “Sweet Charlie,” “Rosa Linda,” “Earlibrite,” “Strawberry Festival,” “Carmine, “Winter Dawn, “Florida Elyana, “Florida Radiance” and “Winterstar” names. Although developed for optimum performance in Florida’s winter climate, the association said the varieties are marketed globally.

“We are so fortunate to have the University of Florida land grant university,” said Kenneth Parker, executive director of the Florida Strawberry Growers Association.

IFAS operations are spearheaded by Vance Whitaker, who Parker called “a tremendous asset to this industry.” He added that Whitaker’s predecessor, professor emeritus Craig Chandler, paved the way for the important research currently being conducted.

Florida 127, first crossed in 2009, reached marketplace introduction quickly. A limited volume was released in 2013.

“This is the second year it has been in commercial production,” Parker said. “We have to make sure it meets a high flavor profile.”

Another advantage of the Florida 127 is its ability to maintain high quality during and after shipment. “Consumers want sweeter berries with a longer shelf life,” he said.

Initial feedback about the strawberry variety has been positive. In addition to its sweet taste, Parker said the variety is large and the red color doesn’t darken over time. Whether eaten fresh or used for cooking applications, Parker said Florida 127 is a berry of choice.

Looking at production, Parker said limited acreage currently under cultivation for Florida 127 could bloom to as much as 2,500 acres next season. To illustrate the impact of the variety on the industry, Parker said Florida strawberry growers had approximately 11,000 acres in production for all varieties this season.

The commercialization process for new varieties gives Florida producers a competitive edge.

“Florida growers usually have a three-year competitive advantage [before the variety is generally released],” he said.

UF sells strawberry plants around the world, and Parker said the Middle East and Mexico are two top destinations for these patented plants.

The Produce News | Today’s Headlines – The Produce News – Covering fresh produce around the globe since 1897.

Congressional decisions benefit RRV and other potato industry segments

Along with other sectors of the national potato industry, Red River Valley grower-shippers will benefit from the U.S. Senate passing the $ 1.1 trillion Consolidated & Further Continuing Appropriations Act, which is part of the 2015 spending bill.

Ted Kreis, marketing director of the Northern Plains Potato Growers Association, credits the lobbying work of the National Potato Council staff in Washington, DC, for encouraging these Federal changes. Kreis particularly cited the work of John Keeling, the council’s executive vice president.KreisTed Kreis

“There are two provisions in the legislation that are totally unrelated, but both very important to the potato industry,” Kreis wrote. “One offers some temporary regulatory relief to the trucking industry while another provision brings some common sense into the WIC program.”

The latter case means that fresh potatoes have been added to the WIC program for the first time. “Under current law, all fresh fruits and vegetables except white potatoes are eligible for purchase in the USDA’s Women, Infants and Children (WIC) program,” he said. “That is about to change.” 

He also noted that “’white potatoes’ refers to all fresh potatoes regardless of skin color. The term ‘white’ is used to differentiate potatoes from sweet potatoes.”

The new spending omnibus has a provision that would make fresh white potatoes eligible for purchase with WIC vouchers — available to low-income women and children at critical stages of development — just like all other fresh fruits and vegetables.

At least a temporary trucking fix

Kreis said the Congressional roll-back of limited daily hours of driving for the nation’s truckers will be at least a “temporary fix” to ease a scarcity of truckers.

Kreis and others in the Red River Valley indicate a driver shortage is causing significant damage to their businesses.

“A provision in the spending bill also calls for a detailed study of the effect of the regulations on truck crashes,” Kreis indicated in his release. “The measure will roll back the restrictive new rules governing hours of service until next October, when both sides are expected to resume their arguments.

“The truck shortage is a tremendous problem for the whole country,” Kreis told The Produce News.

Because of a shortage of truckers, Kreis said his members “have lost some business. We’ve got to find a way to get it moved. It’s a challenge, but it has eased up a bit since Thanksgiving. After deer hunting season” in the Red River Valley truckers return to the road “it’s usually a little better. And it has been.”

Kreis said there is significant usage of rail service, but trucks remain the preferred mode of transportation.

The Produce News | Today’s Headlines – The Produce News – Covering fresh produce around the globe since 1897.

Congressional decisions benefit RRV and other potato industry segments

Along with other sectors of the national potato industry, Red River Valley grower-shippers will benefit from the U.S. Senate passing the $ 1.1 trillion Consolidated & Further Continuing Appropriations Act, which is part of the 2015 spending bill.

Ted Kreis, marketing director of the Northern Plains Potato Growers Association, credits the lobbying work of the National Potato Council staff in Washington, DC, for encouraging these Federal changes. Kreis particularly cited the work of John Keeling, the council’s executive vice president.KreisTed Kreis

“There are two provisions in the legislation that are totally unrelated, but both very important to the potato industry,” Kreis wrote. “One offers some temporary regulatory relief to the trucking industry while another provision brings some common sense into the WIC program.”

The latter case means that fresh potatoes have been added to the WIC program for the first time. “Under current law, all fresh fruits and vegetables except white potatoes are eligible for purchase in the USDA’s Women, Infants and Children (WIC) program,” he said. “That is about to change.” 

He also noted that “’white potatoes’ refers to all fresh potatoes regardless of skin color. The term ‘white’ is used to differentiate potatoes from sweet potatoes.”

The new spending omnibus has a provision that would make fresh white potatoes eligible for purchase with WIC vouchers — available to low-income women and children at critical stages of development — just like all other fresh fruits and vegetables.

At least a temporary trucking fix

Kreis said the Congressional roll-back of limited daily hours of driving for the nation’s truckers will be at least a “temporary fix” to ease a scarcity of truckers.

Kreis and others in the Red River Valley indicate a driver shortage is causing significant damage to their businesses.

“A provision in the spending bill also calls for a detailed study of the effect of the regulations on truck crashes,” Kreis indicated in his release. “The measure will roll back the restrictive new rules governing hours of service until next October, when both sides are expected to resume their arguments.

“The truck shortage is a tremendous problem for the whole country,” Kreis told The Produce News.

Because of a shortage of truckers, Kreis said his members “have lost some business. We’ve got to find a way to get it moved. It’s a challenge, but it has eased up a bit since Thanksgiving. After deer hunting season” in the Red River Valley truckers return to the road “it’s usually a little better. And it has been.”

Kreis said there is significant usage of rail service, but trucks remain the preferred mode of transportation.

The Produce News | Today’s Headlines – The Produce News – Covering fresh produce around the globe since 1897.

What’s Ahead: Industry experts and SN editors make 2015 predictions

To satisfy Millennials on the hunt for local and specialty foods, traditional supermarkets will turn to internal competitions and retail dietitians to scout new products. At least that’s how SN senior content manager Julie Gallagher foresees the year ahead. For our 2015 predictions, we tapped two groups of people who know the industry inside and out: our incomparable IdeaXchange Xperts — from SN’s idea-sharing platform for expert contributors — and our own editors. …

Why Subscribe To SN Digital Access?

Digital Access gives you unlimited online access to our most premium news and analysis such as Industry experts and SN editors make 2015 predictions. This includes in-depth stories and insights from our team of editors and guest writers as well as free eNewsletters, blogs, real-time polls, archives and more. In addition you will also receive a complimentary copy of SN’s salary survey sent to you by email.

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Supermarket News

What’s Ahead: Industry experts and SN editors make 2015 predictions

To satisfy Millennials on the hunt for local and specialty foods, traditional supermarkets will turn to internal competitions and retail dietitians to scout new products. At least that’s how SN senior content manager Julie Gallagher foresees the year ahead. For our 2015 predictions, we tapped two groups of people who know the industry inside and out: our incomparable IdeaXchange Xperts — from SN’s idea-sharing platform for expert contributors — and our own editors. …

Why Subscribe To SN Digital Access?

Digital Access gives you unlimited online access to our most premium news and analysis such as Industry experts and SN editors make 2015 predictions. This includes in-depth stories and insights from our team of editors and guest writers as well as free eNewsletters, blogs, real-time polls, archives and more. In addition you will also receive a complimentary copy of SN’s salary survey sent to you by email.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.

Supermarket News

Merger of Two Meat Industry Associations Takes Effect Jan. 1

The new North American Meat Institute (NAMI) will be born right on schedule come New Year’s Day.

NAMI is the product of the merger of the 108-year-old American Meat Institute (AMI) and the North American Meat Association (NAMA), with origins dating back to 1942. The merger combines into one the two large meat industry organizations that have been that sector’s impact players on all issues, including food safety.

AMI, for example, initially sued in federal court to prevent E. coli O157:H7 from being listed as an adulterant in meat when the issue first arose 20 years ago. More recently, NAMA has gained attention for its annual hands-on training sessions in methods that have successfully controlled the deadly pathogen.

The two organizations announced the merger earlier this year after negotiations in 2013 were able to prepare both boards of directors for unanimous merger votes in 2014.

The new North American Meat Institute has also began to make staffing announcements. NAMA’s Barry Carpenter, a former top USDA official, will be the new group’s president and chief executive officer. He’s held the same job at NAMA.

That Carpenter will head up the new organization comes as no surprise. Merger talks with NAMA were one of the last duties of AMI’s J. Patrick Boyle, who retired a year ago after serving the organization for 24 years as president and CEO.

In one of his first major personnel decisions for NAMI, Carpenter named Pete Thomson as vice president of legislative affairs. Thomson will join the new staff on Jan. 5, ending 31 years of Congressional experience. He will depart as the senior advisor for livestock issues to the House Agriculture Committee.

While on the committee staff, he counseled five chairmen and interacted with the entire spectrum of producers, packers, processors, retailers and consumers. Thomson came to Congress in 1983 with Rep. Bob Smith, but soon left the Oregon Republican’s staff for the House committee.

Thompson has worked on six different farm bills and has been actively engaged in a wide array of key issues, including industry marketing and structure, country-of-origin labeling (COOL), regulatory issues associated with GIPSA (Grain Inspection, Packers and Stockyards Administration), foreign market access and animal identification.

“Pete Thomson’s experience on the Hill and his deep understanding of agriculture and livestock issues in particular will be invaluable to NAMI members,” Carpenter said. “We are fortunate to have his leadership on our team at this important time in our Institute’s history.”

Since announcing that their respective boards had voted for the merger, the two organizations have been careful to be on the same page. They reacted to the recent World Trade Organization (WTO) decision against U.S. policy on COOL with a joint statement in which they said the decision was no surprise.

“USDA’s mandatory COOL rule is not only onerous and burdensome on livestock producers and meat packers and processors, it does not bring the U.S. into compliance with its WTO obligations,” the two organizations stated. “By being out of compliance, the U.S. is subject to retaliation from Canada and Mexico that could cost the U.S. economy billions of dollars.”

The U.S. is now in the early stages of an appeal of that ruling, but the chances aren’t good that it will prevail after three previous WTO losses on the issue. Losing again would mean Canada and Mexico could get the green light for imposing tariffs on American exports on all sorts of things to make up for the losses in the meat trade.

That could give the new NAMI an opening to reduce or repeal the COOL law. In their earlier joint statement, the two groups said it was time to restore relationships with two of America’s largest and most important trading partners.

Meat packers and processors of beef, pork, lamb, veal and turkey products and their suppliers have joined AMI to protect their interests. AMI’s members produce 95 percent of the beef, pork, lamb and veal products and 70 percent of the turkey products in the U.S.

NAMA’s 600 members throughout the U.S., Canada, and Mexico are involved in meat and poultry packing and processing. Both groups, now merging into one, provide a raft of legislative, regulatory, technical, scientific and education services.

AMI was founded in Chicago in 1906 just after the Federal Meat Inspection Act was passed by Congress. Its original name was the American Meat Packers Association and its first task was to help its 300 members comply with the new federal law.

AMI is probably the main reason taxpayers — rather than the industry and its consumers — pay the $ 1 billion the federal government spends annually on meat inspection today.

In 1919, the name was changed to the Institute of American Meat Packers and finally AMI in 1940. AMI moved its headquarters to Washington, D.C., in 1979. It merged with the National Independent Meat Packers Association (NIMPA) in 1982 and began managing the U.S. Hide, Skin and Leather Association in 1990. In 1991, AMI changed its bylaws to allow poultry processors to become full members, and, in 1992, the AMI Foundation was established to focus on research, education and information of interest to the meat and poultry industry.

In 1999, the AMI Foundation launched a multi-million-dollar, multi-year food safety initiative with the goal of reducing and ultimately eliminated Listeria monocytogenes and E. coli 0157:H7 from meat and poultry products.

The North American Meat Association was created by the 2012 merger of the North American Meat Processors Association (NAMPA) and the National Meat Association (NMA). Here’s the way the groups explained their lineage in the run-up to that merger:

 ”In 1942, shortly after the American entrance into WWII, the government imposed price controls and rationing of meat products without recognizing the special value-added service purveyors give to their customers. In response, Chicago, Illinois-based institutional meat purveyors banded together as the National Association of Hotel and Restaurant Meat Purveyors.

“As a result of this organization’s efforts, the regulation was amended and all sellers of meat products to hotels and restaurants were permitted to sell their products at a fair price. The association changed its name to the National Association of Meat Purveyors and began serving the needs of its members. In March 1996, the association changed its name to North American Meat Processors Association to reflect that it had begun to serve members in Canada, Mexico, and other countries. NAMP was unique among meat industry trade associations in having a North American focus in its programs and services.”

The National Meat Association had a similarly transformative history. Its first predecessor organization, Western States Meat Packers Association, was formed in 1946. Two years later, its second, Pacific Coast Meat Association, was chartered. These two would join together in 1982 to become the Western States Meat Association. Finally, in 1995, out of a merger of WSMA with the Mountain/Plains Meat Association, the National Meat Association was formed.

Food Safety News

Apple industry unites to increase sales

It’s not unprecedented for the apple industry to work together — industry members do so daily on issues ranging from immigration to trade relations to crop research.  But this holiday season U.S. Apple Association and participating members are working to support apple sales by conducting joint retail communications and consumer education programs that share the same themes with their respective audiences at the same time.

“There is great opportunity here for us to deepen the impact we make with media and consumers alike by joining efforts,” Suzanne Wolter, chair of USApple’s consumer health education and public relations committee, said in a press release. “Right now we have not only the right team to implement these types of programs, but also the industry enthusiasm and support to make them a success.”

Beginning the week of Dec. 1 and continuing into early spring, USApple and select members will hold monthly PR and social media outreach initiatives to reach online fans and media. The efforts will be aimed at attracting greater consumer attention with consistent and timely messages and images.

“Consumer news media and social media are increasingly busy, cluttered places to connect with consumers — particularly during the holiday season,” Wendy Brannen, director of consumer health and public relations for USApple, said in the release. “By conducting joint communications campaigns in which much of the apple industry, including producers, processors and retailers, are presenting the same content at the same time, we’re better able to break through to consumers with important, helpful messages that will ideally translate to increased apple sales.”

The December program focuses on encouraging consumers to “share the health” this holiday season with do-it-yourself apple gifts, including homemade gift baskets, butters and jams, with apples as the healthy, accessible and affordable center ingredient.  Members will be sharing similar posts and professionally styled photography on their social and digital channels and pitching consistent messages and materials to their respective target consumer media.

Forthcoming campaigns will focus on the benefits of resolving to eat two apples a day in January, and promoting apples’ heart health research during American Heart Month in February.

Retailers and other USApple members and supporters interested in participating in the campaigns may contact Brannen at wbrannen@usapple.org.

The Produce News | Today’s Headlines – The Produce News – Covering fresh produce around the globe since 1897.

Apple industry unites to increase sales

It’s not unprecedented for the apple industry to work together — industry members do so daily on issues ranging from immigration to trade relations to crop research.  But this holiday season U.S. Apple Association and participating members are working to support apple sales by conducting joint retail communications and consumer education programs that share the same themes with their respective audiences at the same time.

“There is great opportunity here for us to deepen the impact we make with media and consumers alike by joining efforts,” Suzanne Wolter, chair of USApple’s consumer health education and public relations committee, said in a press release. “Right now we have not only the right team to implement these types of programs, but also the industry enthusiasm and support to make them a success.”

Beginning the week of Dec. 1 and continuing into early spring, USApple and select members will hold monthly PR and social media outreach initiatives to reach online fans and media. The efforts will be aimed at attracting greater consumer attention with consistent and timely messages and images.

“Consumer news media and social media are increasingly busy, cluttered places to connect with consumers — particularly during the holiday season,” Wendy Brannen, director of consumer health and public relations for USApple, said in the release. “By conducting joint communications campaigns in which much of the apple industry, including producers, processors and retailers, are presenting the same content at the same time, we’re better able to break through to consumers with important, helpful messages that will ideally translate to increased apple sales.”

The December program focuses on encouraging consumers to “share the health” this holiday season with do-it-yourself apple gifts, including homemade gift baskets, butters and jams, with apples as the healthy, accessible and affordable center ingredient.  Members will be sharing similar posts and professionally styled photography on their social and digital channels and pitching consistent messages and materials to their respective target consumer media.

Forthcoming campaigns will focus on the benefits of resolving to eat two apples a day in January, and promoting apples’ heart health research during American Heart Month in February.

Retailers and other USApple members and supporters interested in participating in the campaigns may contact Brannen at wbrannen@usapple.org.

The Produce News | Today’s Headlines – The Produce News – Covering fresh produce around the globe since 1897.

Apple industry unites to increase sales

It’s not unprecedented for the apple industry to work together — industry members do so daily on issues ranging from immigration to trade relations to crop research.  But this holiday season U.S. Apple Association and participating members are working to support apple sales by conducting joint retail communications and consumer education programs that share the same themes with their respective audiences at the same time.

“There is great opportunity here for us to deepen the impact we make with media and consumers alike by joining efforts,” Suzanne Wolter, chair of USApple’s consumer health education and public relations committee, said in a press release. “Right now we have not only the right team to implement these types of programs, but also the industry enthusiasm and support to make them a success.”

Beginning the week of Dec. 1 and continuing into early spring, USApple and select members will hold monthly PR and social media outreach initiatives to reach online fans and media. The efforts will be aimed at attracting greater consumer attention with consistent and timely messages and images.

“Consumer news media and social media are increasingly busy, cluttered places to connect with consumers — particularly during the holiday season,” Wendy Brannen, director of consumer health and public relations for USApple, said in the release. “By conducting joint communications campaigns in which much of the apple industry, including producers, processors and retailers, are presenting the same content at the same time, we’re better able to break through to consumers with important, helpful messages that will ideally translate to increased apple sales.”

The December program focuses on encouraging consumers to “share the health” this holiday season with do-it-yourself apple gifts, including homemade gift baskets, butters and jams, with apples as the healthy, accessible and affordable center ingredient.  Members will be sharing similar posts and professionally styled photography on their social and digital channels and pitching consistent messages and materials to their respective target consumer media.

Forthcoming campaigns will focus on the benefits of resolving to eat two apples a day in January, and promoting apples’ heart health research during American Heart Month in February.

Retailers and other USApple members and supporters interested in participating in the campaigns may contact Brannen at wbrannen@usapple.org.

The Produce News | Today’s Headlines – The Produce News – Covering fresh produce around the globe since 1897.

Apple industry unites to increase sales

It’s not unprecedented for the apple industry to work together — industry members do so daily on issues ranging from immigration to trade relations to crop research.  But this holiday season U.S. Apple Association and participating members are working to support apple sales by conducting joint retail communications and consumer education programs that share the same themes with their respective audiences at the same time.

“There is great opportunity here for us to deepen the impact we make with media and consumers alike by joining efforts,” Suzanne Wolter, chair of USApple’s consumer health education and public relations committee, said in a press release. “Right now we have not only the right team to implement these types of programs, but also the industry enthusiasm and support to make them a success.”

Beginning the week of Dec. 1 and continuing into early spring, USApple and select members will hold monthly PR and social media outreach initiatives to reach online fans and media. The efforts will be aimed at attracting greater consumer attention with consistent and timely messages and images.

“Consumer news media and social media are increasingly busy, cluttered places to connect with consumers — particularly during the holiday season,” Wendy Brannen, director of consumer health and public relations for USApple, said in the release. “By conducting joint communications campaigns in which much of the apple industry, including producers, processors and retailers, are presenting the same content at the same time, we’re better able to break through to consumers with important, helpful messages that will ideally translate to increased apple sales.”

The December program focuses on encouraging consumers to “share the health” this holiday season with do-it-yourself apple gifts, including homemade gift baskets, butters and jams, with apples as the healthy, accessible and affordable center ingredient.  Members will be sharing similar posts and professionally styled photography on their social and digital channels and pitching consistent messages and materials to their respective target consumer media.

Forthcoming campaigns will focus on the benefits of resolving to eat two apples a day in January, and promoting apples’ heart health research during American Heart Month in February.

Retailers and other USApple members and supporters interested in participating in the campaigns may contact Brannen at wbrannen@usapple.org.

The Produce News | Today’s Headlines – The Produce News – Covering fresh produce around the globe since 1897.

Apple industry unites to increase sales

It’s not unprecedented for the apple industry to work together — industry members do so daily on issues ranging from immigration to trade relations to crop research.  But this holiday season U.S. Apple Association and participating members are working to support apple sales by conducting joint retail communications and consumer education programs that share the same themes with their respective audiences at the same time.

“There is great opportunity here for us to deepen the impact we make with media and consumers alike by joining efforts,” Suzanne Wolter, chair of USApple’s consumer health education and public relations committee, said in a press release. “Right now we have not only the right team to implement these types of programs, but also the industry enthusiasm and support to make them a success.”

Beginning the week of Dec. 1 and continuing into early spring, USApple and select members will hold monthly PR and social media outreach initiatives to reach online fans and media. The efforts will be aimed at attracting greater consumer attention with consistent and timely messages and images.

“Consumer news media and social media are increasingly busy, cluttered places to connect with consumers — particularly during the holiday season,” Wendy Brannen, director of consumer health and public relations for USApple, said in the release. “By conducting joint communications campaigns in which much of the apple industry, including producers, processors and retailers, are presenting the same content at the same time, we’re better able to break through to consumers with important, helpful messages that will ideally translate to increased apple sales.”

The December program focuses on encouraging consumers to “share the health” this holiday season with do-it-yourself apple gifts, including homemade gift baskets, butters and jams, with apples as the healthy, accessible and affordable center ingredient.  Members will be sharing similar posts and professionally styled photography on their social and digital channels and pitching consistent messages and materials to their respective target consumer media.

Forthcoming campaigns will focus on the benefits of resolving to eat two apples a day in January, and promoting apples’ heart health research during American Heart Month in February.

Retailers and other USApple members and supporters interested in participating in the campaigns may contact Brannen at wbrannen@usapple.org.

The Produce News | Today’s Headlines – The Produce News – Covering fresh produce around the globe since 1897.

Apple industry unites to increase sales

It’s not unprecedented for the apple industry to work together — industry members do so daily on issues ranging from immigration to trade relations to crop research.  But this holiday season U.S. Apple Association and participating members are working to support apple sales by conducting joint retail communications and consumer education programs that share the same themes with their respective audiences at the same time.

“There is great opportunity here for us to deepen the impact we make with media and consumers alike by joining efforts,” Suzanne Wolter, chair of USApple’s consumer health education and public relations committee, said in a press release. “Right now we have not only the right team to implement these types of programs, but also the industry enthusiasm and support to make them a success.”

Beginning the week of Dec. 1 and continuing into early spring, USApple and select members will hold monthly PR and social media outreach initiatives to reach online fans and media. The efforts will be aimed at attracting greater consumer attention with consistent and timely messages and images.

“Consumer news media and social media are increasingly busy, cluttered places to connect with consumers — particularly during the holiday season,” Wendy Brannen, director of consumer health and public relations for USApple, said in the release. “By conducting joint communications campaigns in which much of the apple industry, including producers, processors and retailers, are presenting the same content at the same time, we’re better able to break through to consumers with important, helpful messages that will ideally translate to increased apple sales.”

The December program focuses on encouraging consumers to “share the health” this holiday season with do-it-yourself apple gifts, including homemade gift baskets, butters and jams, with apples as the healthy, accessible and affordable center ingredient.  Members will be sharing similar posts and professionally styled photography on their social and digital channels and pitching consistent messages and materials to their respective target consumer media.

Forthcoming campaigns will focus on the benefits of resolving to eat two apples a day in January, and promoting apples’ heart health research during American Heart Month in February.

Retailers and other USApple members and supporters interested in participating in the campaigns may contact Brannen at wbrannen@usapple.org.

The Produce News | Today’s Headlines – The Produce News – Covering fresh produce around the globe since 1897.

Apple industry unites to increase sales

It’s not unprecedented for the apple industry to work together — industry members do so daily on issues ranging from immigration to trade relations to crop research.  But this holiday season U.S. Apple Association and participating members are working to support apple sales by conducting joint retail communications and consumer education programs that share the same themes with their respective audiences at the same time.

“There is great opportunity here for us to deepen the impact we make with media and consumers alike by joining efforts,” Suzanne Wolter, chair of USApple’s consumer health education and public relations committee, said in a press release. “Right now we have not only the right team to implement these types of programs, but also the industry enthusiasm and support to make them a success.”

Beginning the week of Dec. 1 and continuing into early spring, USApple and select members will hold monthly PR and social media outreach initiatives to reach online fans and media. The efforts will be aimed at attracting greater consumer attention with consistent and timely messages and images.

“Consumer news media and social media are increasingly busy, cluttered places to connect with consumers — particularly during the holiday season,” Wendy Brannen, director of consumer health and public relations for USApple, said in the release. “By conducting joint communications campaigns in which much of the apple industry, including producers, processors and retailers, are presenting the same content at the same time, we’re better able to break through to consumers with important, helpful messages that will ideally translate to increased apple sales.”

The December program focuses on encouraging consumers to “share the health” this holiday season with do-it-yourself apple gifts, including homemade gift baskets, butters and jams, with apples as the healthy, accessible and affordable center ingredient.  Members will be sharing similar posts and professionally styled photography on their social and digital channels and pitching consistent messages and materials to their respective target consumer media.

Forthcoming campaigns will focus on the benefits of resolving to eat two apples a day in January, and promoting apples’ heart health research during American Heart Month in February.

Retailers and other USApple members and supporters interested in participating in the campaigns may contact Brannen at wbrannen@usapple.org.

The Produce News | Today’s Headlines – The Produce News – Covering fresh produce around the globe since 1897.

Apple industry unites to increase sales

It’s not unprecedented for the apple industry to work together — industry members do so daily on issues ranging from immigration to trade relations to crop research.  But this holiday season U.S. Apple Association and participating members are working to support apple sales by conducting joint retail communications and consumer education programs that share the same themes with their respective audiences at the same time.

“There is great opportunity here for us to deepen the impact we make with media and consumers alike by joining efforts,” Suzanne Wolter, chair of USApple’s consumer health education and public relations committee, said in a press release. “Right now we have not only the right team to implement these types of programs, but also the industry enthusiasm and support to make them a success.”

Beginning the week of Dec. 1 and continuing into early spring, USApple and select members will hold monthly PR and social media outreach initiatives to reach online fans and media. The efforts will be aimed at attracting greater consumer attention with consistent and timely messages and images.

“Consumer news media and social media are increasingly busy, cluttered places to connect with consumers — particularly during the holiday season,” Wendy Brannen, director of consumer health and public relations for USApple, said in the release. “By conducting joint communications campaigns in which much of the apple industry, including producers, processors and retailers, are presenting the same content at the same time, we’re better able to break through to consumers with important, helpful messages that will ideally translate to increased apple sales.”

The December program focuses on encouraging consumers to “share the health” this holiday season with do-it-yourself apple gifts, including homemade gift baskets, butters and jams, with apples as the healthy, accessible and affordable center ingredient.  Members will be sharing similar posts and professionally styled photography on their social and digital channels and pitching consistent messages and materials to their respective target consumer media.

Forthcoming campaigns will focus on the benefits of resolving to eat two apples a day in January, and promoting apples’ heart health research during American Heart Month in February.

Retailers and other USApple members and supporters interested in participating in the campaigns may contact Brannen at wbrannen@usapple.org.

The Produce News | Today’s Headlines – The Produce News – Covering fresh produce around the globe since 1897.

Apple industry unites to increase sales

It’s not unprecedented for the apple industry to work together — industry members do so daily on issues ranging from immigration to trade relations to crop research.  But this holiday season U.S. Apple Association and participating members are working to support apple sales by conducting joint retail communications and consumer education programs that share the same themes with their respective audiences at the same time.

“There is great opportunity here for us to deepen the impact we make with media and consumers alike by joining efforts,” Suzanne Wolter, chair of USApple’s consumer health education and public relations committee, said in a press release. “Right now we have not only the right team to implement these types of programs, but also the industry enthusiasm and support to make them a success.”

Beginning the week of Dec. 1 and continuing into early spring, USApple and select members will hold monthly PR and social media outreach initiatives to reach online fans and media. The efforts will be aimed at attracting greater consumer attention with consistent and timely messages and images.

“Consumer news media and social media are increasingly busy, cluttered places to connect with consumers — particularly during the holiday season,” Wendy Brannen, director of consumer health and public relations for USApple, said in the release. “By conducting joint communications campaigns in which much of the apple industry, including producers, processors and retailers, are presenting the same content at the same time, we’re better able to break through to consumers with important, helpful messages that will ideally translate to increased apple sales.”

The December program focuses on encouraging consumers to “share the health” this holiday season with do-it-yourself apple gifts, including homemade gift baskets, butters and jams, with apples as the healthy, accessible and affordable center ingredient.  Members will be sharing similar posts and professionally styled photography on their social and digital channels and pitching consistent messages and materials to their respective target consumer media.

Forthcoming campaigns will focus on the benefits of resolving to eat two apples a day in January, and promoting apples’ heart health research during American Heart Month in February.

Retailers and other USApple members and supporters interested in participating in the campaigns may contact Brannen at wbrannen@usapple.org.

The Produce News | Today’s Headlines – The Produce News – Covering fresh produce around the globe since 1897.

Apple industry unites to increase sales

It’s not unprecedented for the apple industry to work together — industry members do so daily on issues ranging from immigration to trade relations to crop research.  But this holiday season U.S. Apple Association and participating members are working to support apple sales by conducting joint retail communications and consumer education programs that share the same themes with their respective audiences at the same time.

“There is great opportunity here for us to deepen the impact we make with media and consumers alike by joining efforts,” Suzanne Wolter, chair of USApple’s consumer health education and public relations committee, said in a press release. “Right now we have not only the right team to implement these types of programs, but also the industry enthusiasm and support to make them a success.”

Beginning the week of Dec. 1 and continuing into early spring, USApple and select members will hold monthly PR and social media outreach initiatives to reach online fans and media. The efforts will be aimed at attracting greater consumer attention with consistent and timely messages and images.

“Consumer news media and social media are increasingly busy, cluttered places to connect with consumers — particularly during the holiday season,” Wendy Brannen, director of consumer health and public relations for USApple, said in the release. “By conducting joint communications campaigns in which much of the apple industry, including producers, processors and retailers, are presenting the same content at the same time, we’re better able to break through to consumers with important, helpful messages that will ideally translate to increased apple sales.”

The December program focuses on encouraging consumers to “share the health” this holiday season with do-it-yourself apple gifts, including homemade gift baskets, butters and jams, with apples as the healthy, accessible and affordable center ingredient.  Members will be sharing similar posts and professionally styled photography on their social and digital channels and pitching consistent messages and materials to their respective target consumer media.

Forthcoming campaigns will focus on the benefits of resolving to eat two apples a day in January, and promoting apples’ heart health research during American Heart Month in February.

Retailers and other USApple members and supporters interested in participating in the campaigns may contact Brannen at wbrannen@usapple.org.

The Produce News | Today’s Headlines – The Produce News – Covering fresh produce around the globe since 1897.