Blog Archives

Itaueira Farms launches new sliced melon product

ANAHEIM, CA — Itaueira Farms, which markets premium extra-sweet melons from Brazil under the “REI” brand, introduced a new sliced melon pack at the Produce Marketing Association Fresh Summit Convention & Expo, here.

The launch of the new product follows the 2013 debut of a fresh-cut melon pack, which featured chunks of the premium Brazilian Canary melons for which the company has built a following for the past several years.Itauera1

Rodrigo Lima, president of Crown International USA, the Coral Gables, FL-based North American marketing arm of Itaueira Farms, said the launch of the sliced melon pack is a continuation of the effort to offer more convenience for consumers who savor the flavor of the super premium melon.

“It’s ready to eat, with no fork necessary,” Lima said of the rind-on melon slices. “It’s very convenient for consumers and another way to help increase consumption of the melons.”

Lima said Itaueira is working to bring additional melon varieties from Brazil to the United States. He said the grower is about a year away from offering a Galia melon, and will have a limited supply of a Santa Claus melon as well.

“Itaueira has a policy of working with only the highest-quality producers in Brazil,” said Lima. “With the Galia melon, we have four years in research and development and expect to begin shipments next year. Right now, the Galia melons have a very good flavor, but they are too delicate to export. We found another seed that offers the high flavor and can withstand shipping, and next year we expect to be able to offer limited samples to key customers, but no commercial volumes yet.”

Carlos Prado, owner of Itaueira Farms, said that while the cost of production is higher for the premium melons he offers, his biggest concern is flavor.

“We don’t sell food – we sell flavor,” he said. “We want to sell a product that I want on my own table.”

Itaueira Farms has seen remarkable growth since 1999, when it first offered melons grown on about 20 acres. Today, it farms approximately 6,200 acres of melons, with the large majority — 90 percent — of product being consumed in Brazil. The remaining 10 percent is divided among Europe (6 percent) and the United States and Canada (4 percent combined).

Lima added that the new varieties already have U.S. Department of Agriculture clearance by virtue of the fact that they are grown in an area of Brazil deemed free of fruit flies.

Regarding food safety, Lima said Itaueira Farms has been in compliance with all Food & Drug Administration protocols for years, and has long met the strict GlobalGAP standards required in the European markets.

Additionally, each melon is labeled with traceability information, adding an extra layer of confidence in the quality and safety of the products.

At the PMA Fresh Summit, Itaueira was offering samples of the melons to visitors at the booth. Lima said sampling remains a key strategy to increasing sales of the melons, which carry a premium price at retail.

“The melons cost more at retail, but once people try them, they realize they are worth the price,” he said. “We encourage our retail customers to conduct sampling programs at their stores. When they do, they see a lot of repeat customers and the sales go up.”

The Produce News | Today’s Headlines – The Produce News – Covering fresh produce around the globe since 1897.

Rung product on Russian market

Demand for Argentinean soft fruit
Rung product on Russian market

Argentina sees a lot of opportunities for exporting soft fruit to Russia. The country sees interest from Russian traders increase. On the Russian market, lemon prices go up to unprecedented levels. Partly because the season in Argentina and South Africa is drawing to a close, and the volumes there were disappointing, prices are 300% higher than last year. And the greatest challenge for Russia in becoming self-sufficient, is gathering enough know-how and organizing good management. In Europe, consumption is back to old levels, the effect of initiatives to buy local produce has worn off. And in the Netherlands, products are reportedly being rung for export to Russia.

Where the world seems mostly concerned about Russian involvement in Ukraine, Russia’s power base is expanding farther eastwards. With political and financial means, Russia is embracing Kyrgyzstan. Partly because of Russian influence, the American military base in the country was shut down, and by relieving large sums of national debt, ties with Russia are getting closer. Russian oil companies are also investing large sums of money in the country, and Russia is helping Kyrgyzstan in order to be able to join the Eurasian Union faster.

Dutch produce in Russia as well
Dutch produce in a blank box, label them with a different country of origin, and the products can be shipped to Russia. Illegal, but it does occur. After reports about Poland and the Czech Republic looking to enter the Russian market through Belarus and Kazakhstan, now there are also reports of Dutch products being rung. During the EHEC crisis, products were also being rung. The insights gained by inspectors during that time, are now being used to track down illegal export.

Lemons 300% more expensive
With the lemon season in Argentina and South Africa drawing to a close, prices on the Russian market are vastly increasing. Compared to last year, prices are three times higher. The lower volumes in these countries are partially responsible for the price increases. Prices are between 130-165 roubles (3.23-4.10 dollars) per kilo. The situation will probably change toward the end of the month, when Turkey enters the market. Turkey is the largest exporter to Russia, with a market share of 62% last year. South Africa and Argentina represent 12% and 8% of the market respectively.

Argentinian soft fruit in high demand in Russia
Russian traders have shown interest in Argentinian soft fruit. Among others, Holding First Fruits, the largest importer in Moscow, has reportedly shown interest. The company trades for 150 million dollars annually. The Argentinian minister is enthusiastic, and sees opportunities to ship berries from the south, and strawberries from the north to Russia. The minister stresses the successful trade relations between the countries. Of the Argentinian mandarin export, 45% goes to Russia.

European consumption saw small increase
After the boycott, various countries drew attention to local growers. In Poland, an ‘Eat apples to annoy Putin’ promotion was started, but six weeks after the promotion, despite a brief revival, consumption is back to old levels. Prices for Polish apples have gone down to around 22 cents, hardly enough to cover production costs. Although in theory, European growers could move to new markets to fill the gaps there, a lot of time is needed to gain entry to new markets. Time that isn’t there for products that are currently being harvested. Millions of kilos of Greek peaches and strawberries were left to rot after shipments were held at the Russian border. In the Netherlands, 900 hectares are expected not to be harvested. Other markets are mainly seeing indirect consequences. The British market is getting through the sanctions relatively unscathed, but if the market is flooded with Dutch apples and pears, for instance, that will have consequences for the British.

Re-export to Russia allowed
There’s still quite a bit of confusion on the boycott, and the details of the ban. For export, the origin of the product is binding, rather than the route travelled by the products. That gives opportunities, because Russia still depends on import. The Russian aim of becoming self-sufficient isn’t within reach for the time being.
Although Russia is working hard to become more self-sufficient, that’s not possible for all foods. Earlier this month, Pierre Bernstein of ABN Amro travelled to Russia. He found that trade in Russia is mainly based on personal relations, which are now being upset by the boycott. By the way, many trades do support choosing for own production. For fruit and vegetable cultivation, that will be quite difficult. Know-how, capital and proper management is needed to be able to produce efficiently, and that’s just what’s often lacking at the moment. When it comes to cooling, storing and logistics, big steps also have to be taken yet. Alignment between the industry and the supermarket is often not good either.

Russia eliminates import tariff Iran
Earlier, Russia and Iran already announced their willingness to improve trade relations. Now Russia has eliminated the tariff on import of Iranian fruit and vegetables. Because of this, Iranian exporters can sell their produce in Russia more easily. Turkish traders responded stoically, they think Russia will look away from Turkey, switching to Iran as its main supplier. Iran is able to supply watermelons, kiwis, pomegranates, apples and pears, among others, to the Russian market. Russia is hoping this will ease the domestic consequences of the boycott.

Publication date: 9/19/2014
Author: Rudolf Mulderij
Copyright: www.freshplaza.com


FreshPlaza.com

Rung product on Russian market

Demand for Argentinean soft fruit
Rung product on Russian market

Argentina sees a lot of opportunities for exporting soft fruit to Russia. The country sees interest from Russian traders increase. On the Russian market, lemon prices go up to unprecedented levels. Partly because the season in Argentina and South Africa is drawing to a close, and the volumes there were disappointing, prices are 300% higher than last year. And the greatest challenge for Russia in becoming self-sufficient, is gathering enough know-how and organizing good management. In Europe, consumption is back to old levels, the effect of initiatives to buy local produce has worn off. And in the Netherlands, products are reportedly being rung for export to Russia.

Where the world seems mostly concerned about Russian involvement in Ukraine, Russia’s power base is expanding farther eastwards. With political and financial means, Russia is embracing Kyrgyzstan. Partly because of Russian influence, the American military base in the country was shut down, and by relieving large sums of national debt, ties with Russia are getting closer. Russian oil companies are also investing large sums of money in the country, and Russia is helping Kyrgyzstan in order to be able to join the Eurasian Union faster.

Dutch produce in Russia as well
Dutch produce in a blank box, label them with a different country of origin, and the products can be shipped to Russia. Illegal, but it does occur. After reports about Poland and the Czech Republic looking to enter the Russian market through Belarus and Kazakhstan, now there are also reports of Dutch products being rung. During the EHEC crisis, products were also being rung. The insights gained by inspectors during that time, are now being used to track down illegal export.

Lemons 300% more expensive
With the lemon season in Argentina and South Africa drawing to a close, prices on the Russian market are vastly increasing. Compared to last year, prices are three times higher. The lower volumes in these countries are partially responsible for the price increases. Prices are between 130-165 roubles (3.23-4.10 dollars) per kilo. The situation will probably change toward the end of the month, when Turkey enters the market. Turkey is the largest exporter to Russia, with a market share of 62% last year. South Africa and Argentina represent 12% and 8% of the market respectively.

Argentinian soft fruit in high demand in Russia
Russian traders have shown interest in Argentinian soft fruit. Among others, Holding First Fruits, the largest importer in Moscow, has reportedly shown interest. The company trades for 150 million dollars annually. The Argentinian minister is enthusiastic, and sees opportunities to ship berries from the south, and strawberries from the north to Russia. The minister stresses the successful trade relations between the countries. Of the Argentinian mandarin export, 45% goes to Russia.

European consumption saw small increase
After the boycott, various countries drew attention to local growers. In Poland, an ‘Eat apples to annoy Putin’ promotion was started, but six weeks after the promotion, despite a brief revival, consumption is back to old levels. Prices for Polish apples have gone down to around 22 cents, hardly enough to cover production costs. Although in theory, European growers could move to new markets to fill the gaps there, a lot of time is needed to gain entry to new markets. Time that isn’t there for products that are currently being harvested. Millions of kilos of Greek peaches and strawberries were left to rot after shipments were held at the Russian border. In the Netherlands, 900 hectares are expected not to be harvested. Other markets are mainly seeing indirect consequences. The British market is getting through the sanctions relatively unscathed, but if the market is flooded with Dutch apples and pears, for instance, that will have consequences for the British.

Re-export to Russia allowed
There’s still quite a bit of confusion on the boycott, and the details of the ban. For export, the origin of the product is binding, rather than the route travelled by the products. That gives opportunities, because Russia still depends on import. The Russian aim of becoming self-sufficient isn’t within reach for the time being.
Although Russia is working hard to become more self-sufficient, that’s not possible for all foods. Earlier this month, Pierre Bernstein of ABN Amro travelled to Russia. He found that trade in Russia is mainly based on personal relations, which are now being upset by the boycott. By the way, many trades do support choosing for own production. For fruit and vegetable cultivation, that will be quite difficult. Know-how, capital and proper management is needed to be able to produce efficiently, and that’s just what’s often lacking at the moment. When it comes to cooling, storing and logistics, big steps also have to be taken yet. Alignment between the industry and the supermarket is often not good either.

Russia eliminates import tariff Iran
Earlier, Russia and Iran already announced their willingness to improve trade relations. Now Russia has eliminated the tariff on import of Iranian fruit and vegetables. Because of this, Iranian exporters can sell their produce in Russia more easily. Turkish traders responded stoically, they think Russia will look away from Turkey, switching to Iran as its main supplier. Iran is able to supply watermelons, kiwis, pomegranates, apples and pears, among others, to the Russian market. Russia is hoping this will ease the domestic consequences of the boycott.

Publication date: 9/19/2014
Author: Rudolf Mulderij
Copyright: www.freshplaza.com


FreshPlaza.com

Product availability more and more difficult due to climate change

Rogier Albas, Arava Holland:
Product availability more and more difficult due to climate change

Israeli herb growers are preparing themselves for the new season. “We still have rosemary, thyme, cilantro and dill available, but we are waiting for the ‘winter crop’ that will become available in October. From that time onwards the volumes will have to increase by the day,” says Rogier Alblas from Arava Holland. Arava Holland is, as of recently, located in Poeldijk

Arava Holland in Poeldijk acts as the European sales office for Israeli fruit and vegetables. Sales of herbs go from the United Kingdom to Czech Republic and from Scandinavian countries to Italy. “Right now Germany is the biggest buyer,” says Rogier. He looks back at a good herb season. “Spring made its appearance early and that had an effect on sales. All in all it went well. For the coming season the growing areas will remain quite similar, although you are always looking for ways to expand.”

The consequences from the Russian boycott on European herbs has been limited for Arava Holland. “We export directly from Israel to Russia. From what I am hearing, the orders from Russia are increasing, but this has not yet had any consequences on the availability of herbs on the European market,” says Rogier.

The developments in the global weather patterns are making it harder to ensure product availability. “Every year it is getting harder, that is why the supply from countries like Kenya, Ethiopia and Morocco is increasing. We also import goods from Kenya and Ethiopia and the quality of those products are good.”

For more information:
Rogier Alblas
Arava Holland
ABC Westland 403
2685 DE Poeldijk
Mob: 0031 6 41728074
[email protected]
www.arv.co.il

Publication date: 9/17/2014
Author: Katrina Conrad
Copyright: www.freshplaza.com


FreshPlaza.com

Baloian Farms partners with Michigan growers for locally grown squash product

Capitalizing on the growing popularity of the locally grown trend, Baloian Farms, based in Fresno, CA, announced a partnership with Michigan growers to offer retailers their sauté kits with locally grown squash. This value-added product features yellow and green squash with a seasoning packet included.

BaloianSquashMockups webUnderstanding the importance of offering locally grown products during peak season was a natural decision for Baloian Farms.

Launched in the fall of 2013, the new squash sauté kits have been well received with continued success at retail and was recently voted as the “People’s Choice Best New Product” at the Fresno Food Show in July.

“It made sense to create this seasonal partnership and provide retailers with another strong selling point to further increase their sales,” Jeremy Lane, sales manager of Baloian Farms, said in a press release. “The kits will be both grown and packed locally in Michigan.”

Utilizing this grower partnership also made sense financially by drastically reducing the amount of food miles involved in delivering the value-added product to retailers.

“Consumers will enjoy the benefit of locally grown fresh squash, along with great flavor options, that are convenient and easy to prepare. We are constantly striving to find innovative opportunities like this partnership to provide premium products to our customers,” Lane added in the press release.

Baloian Farms squash sauté kits with seasonings are available in with two flavor options, Parmesan with Herbs and Roasted Red Pepper. The kits contain three pieces of fresh squash and a premeasured season packet. Prep and cook time is about five minutes making this product an easy-to-prepare side dish solution.

 

The Produce News | Today’s Headlines – The Produce News – Covering fresh produce around the globe since 1897.

Del Monte expands Dallas facility to produce new fresh cut product range

Del Monte expands Dallas facility to produce new fresh cut product range

Del Monte Fresh Produce N.A., Inc. (Del Monte) announced today that it is expanding its extensive fresh cut fruit and vegetable product offerings to include complete meal-single serve salad bowls and fresh fruit & protein snack packs under the Nature Made™ brand. The new products coincide with the expansion of operating facilities and production lines in Dallas and will also include new bagged single serve Del Monte® fresh cut fruit and vegetables.

The salad bowl range, made with Del Monte® fresh fruits and vegetables, will include the Nature Made™ Caesar Salad with White Chicken and Nature Made™ Turkey and Bacon Cobb Salad among others.  “We are excited to launch our newest product line that will include salads and snack packs. Our focus is the on-the-go consumer seeking a convenient, healthy, and complete meal. Our new product range makes it easy to eat healthy, with delicious and nutritious salads made with premium quality ingredients complete with a fork, dressing, and even an after-meal breath mint. As one of the largest fresh cut suppliers, extending our product line to include salads and snacks for the on-the-go consumer was a logical move,” says Dennis Christou, Vice President of Marketing, North America for Del Monte.

The new snack pack product range will include fresh fruit and protein combinations such as their Nature Made® Turkey and Swiss Snack Pack that includes red grapes, red apple slices, turkey slices, Swiss cheese, and crackers.  They will also have the innovative Nature Made® Turkey Sausage Links & Pancakes Pack that includes grapes, buttermilk pancakes, apples, turkey breakfast sausage, and syrup, perfect for the on-the-go breakfast consumer.

In addition, Del Monte is also expanding its fresh cut produce capabilities and providing a larger variety of fresh cut items and blends for their customers.  New state-of-the-art equipment has increased production and allows Del Monte to process bagged, single serve, fresh cut fruit and vegetables that are perfect for schools, traditional retailers, convenience stores, and other foodservice venues.

These significant new product introductions were made possible by the expansion of Del Monte’s Dallas operations with an entirely new USDA Certified facility to process a broader variety of products.  The new products will initially be available in the South Central and Midwest and there are plans for future expansion in other markets.

Publication date: 7/10/2014


FreshPlaza.com

Fairway to produce monthly local product guide

To further highlight local items across the store, New York-based Fairway Market plans to put out a monthly guide with product descriptions and recipes.

Available in stores, the guide will call out some of the 2,000 local products available in produce, fish, meat, dairy, bakery, specialty and other departments. In particular, the guide will describe how items were grown or made, such as fruits and vegetables that are grown organically, eggs that are 100% animal welfare certified, and bakery items that are made in-store daily.

“We know that our customers care about what they eat and where it comes from,” Bill Sanford, interim CEO, said in a press release. “There is truly wonderful food being harvested and crafted by family farmers, local fishermen, small artisan food-makers, bakers and roasters right here in our own backyard. You can find the best of it in this new monthly food-lovers’ guide, and of course, in all our stores.”



Suggested Categories More from Supermarketnews

Supermarket News

Kraft Recalls 260 Cases of Velveeta Cheese Product for Low Preservative Levels

Kraft Foods Group of Northfield, IL, announced Thursday that it was recalling 260 cases of Velveeta Original Pasteurized Recipe Cheese Product because it does not contain appropriate levels of sorbic acid, a preservative.
The company’s announcement noted that the batch was shipped to three Walmart distribution centers and may have been redistributed to Walmart stores in up to 12 states (CO, IL, IN, IA, KS, MI, MN, NE, ND, OH, SD and WI). The product was not shipped outside of the U.S.
While unlikely, the affected product could spoil prematurely and/or lead to foodborne illness, Kraft’s statement read. Therefore, it stated, the company is issuing this recall as a precaution.

The following specific batch of product is being recalled: 32 OZ (2 LB) VELVEETA ORIGINAL
PASTEURIZED RECIPE CHEESE PRODUCT, 12 units per case, case code date and time range 17 DEC 2014 10:54 – 14:35 ONLY, case UPC code 10021000611611, consumer package code and date/time range 17 DEC 2014 09:34 – 13:15 ONLY, and consumer package UPC code 021000611614.
Consumers can find the case code date on the side of the package. No other products outside this time period on this case code date are affected by this recall, nor are any other Kraft or Velveeta products affected.
The affected product was identified during a review of finished product samples. The company stated that it was taking action to ensure it doesn’t happen again.

Consumers who purchased any of these products should not eat them but return them to the store where they were purchased for an exchange or full refund. Consumers also can contact Kraft Foods Consumer Relations at 1-800-310-3704 between 9 a.m. and 6 p.m. (Eastern).

Food Safety News

Fresh Fruit Cuts introduces new fresh-cut pear product

Capitalizing on the growing popularity of convenience-driven fresh cut snack items and its recent success of Woot Froot sliced peaches and nectarines, Fresh Fruit Cuts has expanded its value-added product line and will begin offering fresh cut pears in July, along with destemmed grapes and multi-pack snack bag medleys.Pear 3oz Bag-MOCK

Kim Gaarde, president of Fresh Fruit Cuts, adapted some of the findings and processing techniques from stone fruit and applied it to other hard-to-cut items like pears.

“The development and understanding of the challenges of processing stone fruit provided a great deal of insight into other items including pears, which have their own demands,” Gaarde said in a press release. “We are now able to produce items that others are working on, but have not yet mastered based on our unique processing knowledge that focus on quality to insure optimum flavor.”

The sliced pears will cater to today’s convenience-driven consumer and offer consistent flavor and quality appeal, portion control or multi-serving packaging. They will be available in 20-ounce trays, 14-ounce bags or three-ounce individual bags and have a 21-day shelf life.

The sliced pears will be available in retail stores starting in July, coinciding with the new California season, and will have year-round availability. Additional products available in the Woot Froot line include sliced peaches and nectarines, red destemmed grapes and a portion-packed fruit medley that includes grapes, pears and apples.

Fresh Fruit Cuts is a specialty processor and woman-owned business located in California’s Central Valley. Its goal is to deliver unique and high-flavor value-added products to consumers around the country.

The Produce News | Today’s Headlines – The Produce News – Covering fresh produce around the globe since 1897.

Village Farms finalist in United Fresh New Product Awards Competition

Best New Packaging & Best New Vegetable Product category
Village Farms finalist in United Fresh New Product Awards Competition

Village Farms is pleased to announce they are finalist in two categories for this year’s United Fresh 2014 New Product Awards Competition.

Village Farms is a finalist in the Best New Packaging category for their Lip Smackn’ Grape tomato Rinse & Serve Reusable bowl submission. The bowl features a proprietary easy three step; fill, rinse, and serve function. The bowl available in a 500 gram size is an exceptional addition to the value added category. Lip Smackn’ Grape tomato Rinse & Serve Reusable bowl is now available exclusively from Village Farms just in time for outdoor eating activities, and makes a year-round quick & easy meal choice staple.

According to Doug Kling, SVP & CMO for Village Farms, “Our rinse and serve bowl is a store-to-table meal solution offering an excellent alternative for any family or group eating occasion. “ The bowl is a proprietary design for Village Farms that features venting only in the lid making the bowl ideal for not only serving but further allows the environmentally responsible option of future reuse of the container. Kling goes on to say, “We worked extensively with our retail partners over the past year in testing this new to market concept and are pleased with the response we have received thus far. By all indications this bowl is a distinctive and necessary addition to the category.”   

The second item Village Farms has become a product finalist for is in the Best New Vegetable Product category. Village Farms has been recognized for its Rebellion tomato medley pack submission at United Fresh. Rebellion is a distinctively and attractively packed clamshell with five to six different varieties, each with their own unique shape, colour, size, and flavour characteristics. Colours range from yellow, orange, red, and brown, and all are very appealingly packed in a 1lb clamshell size.   Rebellion is a revolution in flavour with no two packs ever being exactly alike. 

Debi Street, Director of Product Development & Innovation for the company had this to say about the Rebellion, “Savvy consumers in today’s market place seek not only the most flavourful varieties but those that also deliver on exceptional plate appeal.  Products must be high quality for sure, meaning they have to look good, and above all they must taste good, with real distinguishable flavour characteristics. Rebellion meets the mark on all accounts making it a necessary choice for retailers in the evolving tomato category driven by changing consumer preferences.”

Village Farms will be at the United Fresh show in Chicago in suite 1069 where both the Lip Smackn’ Grape Rinse & Serve Reusable bowl and the Rebellion tomato Medley pack will be featured on display along with the rest of the company’s distinctive product line. Village Farms New Product Award finalists will also be displayed at the United Fresh Membership Booth. The winner in each category will be determined by total votes received as of 2:00 p.m. on Thursday, June 12. United Fresh will announce winners at the Membership Booth on Thursday, June 12. United Fresh 2014 attendees are encouraged to stop by the United Fresh Membership Booth and vote for their favourite new products on display.

Village Farms will showcase its clear label packaging concepts and grab-and-go bags again at the show this year. Interestingly, many companies have since followed suit after Village Farms was first to market with the clear label concept first introduced at PMA 2011 in Atlanta when they launched the rebranding of their full line of products. Goes without saying imitation is the highest form of flattery!

For more information:
Helen L. Aquino
Village Farms
Tel: +1 732.676.3003
Email: [email protected]     
www.villagefarms.com

Publication date: 5/30/2014


FreshPlaza.com

Village Farms finalist in United Fresh New Product Awards competition for two categories

Village Farms LP, headquartered in Heathrow, FL, is a finalist in two categories for this year’s United Fresh New Product Awards competition.

“Village Farms is a finalist in the Best New Packaging category for our ‘Lip Smackn’ grape tomato rinse-and-serve reusable bowl submission,” Helen Aquino marketing manager, told The Produce News May 28.500g-grape-bowl “The bowl features a proprietary easy three-step function: fill, rinse and serve.”

The bowl comes in a 500-gram size, making it an exceptional addition to the value-added category. The reusable bowl is now available exclusively from Village Farms just in time for outdoor eating activities and it makes a year-round quick-and-easy meal choice staple.

Doug Kling, senior vice president and chief marketing officer for Village Farms, noted, “Our rinse-and-serve bowl is a store-to-table meal solution offering an excellent alternative for any family or group eating occasion. The bowl is a proprietary design for Village Farms that features venting only in the lid, thereby making the bowl ideal for not only serving but it also allows the environmentally responsible option of future reuse of the container.

“We worked extensively with our retail partners over the past year in testing this new item to market concept and are pleased with the response we have received thus far,” Kling continued. “By all indications this bowl is a distinctive and necessary addition to the category.”  

The second item for which Village Farms is a product finalist in the United Fresh New Product Awards competition is associated with the company’smedley-tx-pic Rebellion tomato medley pack. Rebellion is a distinctive and attractive clamshell with five to six different varieties, each with its own unique shape, color, size and flavor characteristics. Colors range from yellow, orange, red and brown, and are appealingly packed in a one-pound clamshell.

Debi Street, director of product development and innovation for Village Farms, said Rebellion is a revolution in flavor with no two packs ever exactly alike.

“Savvy consumers in today’s market place seek not only the most flavorful varieties but those that also deliver on exceptional plate appeal,” said Street. “The product has to be high quality for sure, meaning it has to look good and above all it has to taste good. Rebellion meets the mark on all accounts, making it a necessary choice for retailers to the evolving tomato category.”

Village Farms will be at United Fresh in Chicago in suite 1069, where both the “Lip Smackn” grape rinse-and-serve reusable bowl and the Rebellion tomato medley pack will be featured along with the rest of the company’s distinctive product line. The company will feature its clear label concepts and grab-and-go bags again at this year’s show.

“Interestingly, many companies have followed suit since Village Farms was first to market the clear label concept with a full launch back in 2011,” noted Aquino. “We invite everyone to come to our suite at United Fresh to see for themselves how Village Farms’ focus on garden fresh flavor creates the ultimate eating experience you can have among comparable produce varieties. Additionally, visitors will see how meaningful our focus is on how environmentally friendly growing is good for the earth and good for you.”

The Produce News | Today’s Headlines – The Produce News – Covering fresh produce around the globe since 1897.

Superfood chia seeds may be potential natural ingredient in food product development

Date:

May 21, 2014

Source:

Institute of Food Technologists (IFT)

Summary:

The consumer demand for natural, healthy and non-animal source food ingredients are on the rise. A new study shows that chia seeds when placed in water produce a gel that could be potentially be applied in food product development. The results of the study indicate that chia gel can be easily extracted and have great potential in food product development as a thickener and emulsifier, as well as a stabilizer in frozen foods.

The consumer demand for natural, healthy and non-animal source food ingredients are on the rise. A new study from the Journal of Food Science, published by the Institute of Food Technologists (IFT), shows that chia seeds when placed in water produce a gel that could be potentially be applied in food product development. The results of the study indicate that chia gel can be easily extracted and have great potential in food product development as a thickener and emulsifier, as well as a stabilizer in frozen foods.

Chia is one of the oldest crops cultivated for centuries by the Aztec tribes in Mexico and is high in dietary fiber, protein, and Omega-3 fatty acids. It also has the highest α-linoleic acid (an Omega-3 fatty acid) content of any known vegetable source.

The researchers found that chia gel has good water binding capacity and oil holding capacity, viscosity, emulsion activity and freeze-thaw ability that is comparable to guar gum and gelatine, two common current food ingredients used in baked goods and sauces.


Story Source:

The above story is based on materials provided by Institute of Food Technologists (IFT). Note: Materials may be edited for content and length.


Journal Reference:

  1. Ranil Coorey, Audrey Tjoe, Vijay Jayasena. Gelling Properties of Chia Seed and Flour. Journal of Food Science, 2014; 79 (5): E859 DOI: 10.1111/1750-3841.12444

Cite This Page:

Institute of Food Technologists (IFT). “Superfood chia seeds may be potential natural ingredient in food product development.” ScienceDaily. ScienceDaily, 21 May 2014. <www.sciencedaily.com/releases/2014/05/140521162725.htm>.

Institute of Food Technologists (IFT). (2014, May 21). Superfood chia seeds may be potential natural ingredient in food product development. ScienceDaily. Retrieved May 24, 2014 from www.sciencedaily.com/releases/2014/05/140521162725.htm

Institute of Food Technologists (IFT). “Superfood chia seeds may be potential natural ingredient in food product development.” ScienceDaily. www.sciencedaily.com/releases/2014/05/140521162725.htm (accessed May 24, 2014).

Agriculture and Food News — ScienceDaily

“EU food safety rules more problematic than unrest for supply of Thai product”

Fons Arents, Fresh Partners:
“EU food safety rules more problematic than unrest for supply of Thai product”

Despite army intervention among fears that the country may head towards civil war, this will have little effect on the supply of Thai product to the Netherlands. According to Fons Arents of Fresh Partners meeting the EU regulations for various important products (checked by the Dutch Food and Wares Authority) is more problematic for the export of Thai products to the Netherlands.

A few years ago the airport was shut for around ten days during unrest. “This had such a huge impact that I don’t expect it to happen again,” says Fons Arents. “The Thai population is very reliant on income from trade and tourism, so they won’t touch it.” Last week roads to the airport were blocked due to demonstrations, but it could still be accessed through other roads. If there were to be an expected problem with the airport anyway, the Thai exporters would have a solution immediately due to their experience.

Sampling
The EU has set high demand for some product, specifically from Thailand, and the NVWA in Holland has recently raised the costs for sampling Thai products considerably. “It is now more than 500 Euro per article. This is the same if you are only importing 10 kilos of a certain product as a one off. I don’t understand that this is accepted by the various trade organisations in the Netherlands.”

The Thai government (DoA) is placing stricter requirements on farmers/exporters to export, under pressure from the EU, as it brings considerable costs in the exploitation and logistics process. It has already meant that various smaller exporters have had to end their activities.

Positive developments
A positive development in Thailand is that the attention paid to the residue policy by farmers has improved considerably. There is increased daily attention from all parties, which means that Thailand will win back its number 1 position in the export of fruit and vegetables out of the surrounding countries in the long term. Eventually, the difficult political situation will turn and the country will be able to move forward in its economic development, which will benefit the export sector in fruit and vegetables.

For more information:
Fons Arents
Freshpartners
MB Holl +31 6 53640902
MB Thai +668 70487178
[email protected]
www.freshpartners.com

Publication date: 5/23/2014


FreshPlaza.com

“EU food safety rules more problematic than unrest for supply of Thai product”

Fons Arents, Fresh Partners:
“EU food safety rules more problematic than unrest for supply of Thai product”

Despite army intervention among fears that the country may head towards civil war, this will have little effect on the supply of Thai product to the Netherlands. According to Fons Arents of Fresh Partners meeting the EU regulations for various important products (checked by the Dutch Food and Wares Authority) is more problematic for the export of Thai products to the Netherlands.

A few years ago the airport was shut for around ten days during unrest. “This had such a huge impact that I don’t expect it to happen again,” says Fons Arents. “The Thai population is very reliant on income from trade and tourism, so they won’t touch it.” Last week roads to the airport were blocked due to demonstrations, but it could still be accessed through other roads. If there were to be an expected problem with the airport anyway, the Thai exporters would have a solution immediately due to their experience.

Sampling
The EU has set high demand for some product, specifically from Thailand, and the NVWA in Holland has recently raised the costs for sampling Thai products considerably. “It is now more than 500 Euro per article. This is the same if you are only importing 10 kilos of a certain product as a one off. I don’t understand that this is accepted by the various trade organisations in the Netherlands.”

The Thai government (DoA) is placing stricter requirements on farmers/exporters to export, under pressure from the EU, as it brings considerable costs in the exploitation and logistics process. It has already meant that various smaller exporters have had to end their activities.

Positive developments
A positive development in Thailand is that the attention paid to the residue policy by farmers has improved considerably. There is increased daily attention from all parties, which means that Thailand will win back its number 1 position in the export of fruit and vegetables out of the surrounding countries in the long term. Eventually, the difficult political situation will turn and the country will be able to move forward in its economic development, which will benefit the export sector in fruit and vegetables.

For more information:
Fons Arents
Freshpartners
MB Holl +31 6 53640902
MB Thai +668 70487178
[email protected]
www.freshpartners.com

Publication date: 5/23/2014


FreshPlaza.com

TopLine Creations wins CPMA’s best product award

TopLine Creations wins CPMA’s best product award

During the CPMA show in Vancouver Westmoreland/TopLine Farms won the Best Product Award with TopLine Creations. Jimmy Coppola mentioned that they are always looking to innovate, although it is not always that easy in this industry. “By innovate we do not mean just changing up the packaging. So we came up with the idea of trying to give the consumers something extra with the purchases they normally make by adding some flavor infused olive oil.”

These individual olive oil packs are molded into the clamshell and offer the consumer an extra option to enjoy the product. “We have different flavored oils to choose from like Sweet, Spicy, Sweet and Spicy or Balsamic. The consumer can choose to enjoy the produce on their own or add some olive oil for a salad on the go, just Rinse, Drizzle and Enjoy!”

For more information:
Jimmy Coppola
Westmoreland Sales
Tel: +1 (519) 322-2351 ext.247
Fax: +1 (519) 322-1988
Email: [email protected]
www.westmorelandsales.com
 

 

Publication date: 4/22/2014


FreshPlaza.com

Fresno Food Expo New Product Awards adds Buyer’s Choice Award

The 2014 Fresno Food Expo, presented by Union Bank, announced the return of the highly anticipated Fresno Food Expo New Product Awards, presented by Baker Peterson Franklin CPA LLP. These awards showcase innovative products and packaging solutions from California’s San Joaquin Valley.FFE-UB date clr

This year marks the introduction of the Buyer’s Choice Award, which replaces last year’s Industry Award, and welcomes a new panel of industry expert judges. Judging will be based on marketability, presentation and packaging, and innovation and creativity.

Cold House Vodka’s Cake Batter Vodka and Bella Viva Orchards Pure & Natural Dried Fruit Slices were both awarded the Industry Award in 2013 after a tie was determined by the celebrity judging panel.

“Our Pure & Natural product line was inspired by consumer demand for cleaner ways of eating,” Brean Bettencourt of Bella Viva Orchards said in a press release. “Our product line is all-natural dried fruit, so there are absolutely no additives. This not only makes it extremely nutritious and wholesome, but it also makes it ideal for exporting because of the strict sulfur limits abroad. At the 2013 Expo, we met eight new buyers from Asia, which has helped increase our existing exports there. Additionally, many of our domestic customers are located in the Bay Area, Chicago and the East Coast, so the Fresno Food Expo provided an opportunity to build an awareness of our products in the San Joaquin Valley, helping to drive consumer demand, as well as connect us with new buyers who didn’t have us on their radar.”

The Buyer’s Choice Award will be accompanied by the return of the popular People’s Choice Award, which provides consumers an opportunity to cast a vote for their favorite new product or packaging solution. This award also provides a great opportunity for participating companies to receive immediate feedback and reactions directly from their consumers. For the 2013 People’s Choice Award winner, Rosa Brothers Milk Co., said winning the award made a difference in them securing new retail locations.

The public can vote for their favorite new product as part of the “People’s Choice Award June 20 until July 22. Votes will be counted by the number of “Likes” on Facebook or emailed votes each product receives, which will boost product awareness online and give added promotional value and marketplace energy to participating companies.

A total of 55 new products were debuted at the 2013 Fresno Food Expo New Product Awards from 32 different San Joaquin Valley-based companies.

The Fresno Food Expo New Product Awards are open to any new food product, varietal or packaging concept. The product must be introduced to the marketplace between March 15, 2013, and July 24, 2014. New Product Award applications are available to all Fresno Food Expo confirmed exhibitors and must be received with two product photos no later than June 13 at 5 p.m.

Applications and additional information are available at: http://www.fresnofoodexpo.com/node/96/new-product-awards

“The inaugural Fresno Food Expo New Product Awards provided a platform for our San Joaquin Valley-based food and beverage companies to showcase their new products to both the buying community and directly to consumers,” Amy Fuentes, local business initiatives manager for Fresno, said in the press release. “As a result, participating exhibitors were able to make immediate direct connections to new customers, the core purpose of the Expo and its benefit to our local food industry.”

The 2014 Fresno Food Expo will be held July 24 at the Fresno Convention & Entertainment Center New Exhibit Hall. For more information on the Fresno Food Expo or the San Joaquin Valley New Product Awards, visit www.FresnoFoodExpo.com.

The Produce News | Today’s Headlines – The Produce News – Covering fresh produce around the globe since 1897.

Fresno Food Expo New Product Awards adds Buyer’s Choice Award

The 2014 Fresno Food Expo, presented by Union Bank, announced the return of the highly anticipated Fresno Food Expo New Product Awards, presented by Baker Peterson Franklin CPA LLP. These awards showcase innovative products and packaging solutions from California’s San Joaquin Valley.FFE-UB date clr

This year marks the introduction of the Buyer’s Choice Award, which replaces last year’s Industry Award, and welcomes a new panel of industry expert judges. Judging will be based on marketability, presentation and packaging, and innovation and creativity.

Cold House Vodka’s Cake Batter Vodka and Bella Viva Orchards Pure & Natural Dried Fruit Slices were both awarded the Industry Award in 2013 after a tie was determined by the celebrity judging panel.

“Our Pure & Natural product line was inspired by consumer demand for cleaner ways of eating,” Brean Bettencourt of Bella Viva Orchards said in a press release. “Our product line is all-natural dried fruit, so there are absolutely no additives. This not only makes it extremely nutritious and wholesome, but it also makes it ideal for exporting because of the strict sulfur limits abroad. At the 2013 Expo, we met eight new buyers from Asia, which has helped increase our existing exports there. Additionally, many of our domestic customers are located in the Bay Area, Chicago and the East Coast, so the Fresno Food Expo provided an opportunity to build an awareness of our products in the San Joaquin Valley, helping to drive consumer demand, as well as connect us with new buyers who didn’t have us on their radar.”

The Buyer’s Choice Award will be accompanied by the return of the popular People’s Choice Award, which provides consumers an opportunity to cast a vote for their favorite new product or packaging solution. This award also provides a great opportunity for participating companies to receive immediate feedback and reactions directly from their consumers. For the 2013 People’s Choice Award winner, Rosa Brothers Milk Co., said winning the award made a difference in them securing new retail locations.

The public can vote for their favorite new product as part of the “People’s Choice Award June 20 until July 22. Votes will be counted by the number of “Likes” on Facebook or emailed votes each product receives, which will boost product awareness online and give added promotional value and marketplace energy to participating companies.

A total of 55 new products were debuted at the 2013 Fresno Food Expo New Product Awards from 32 different San Joaquin Valley-based companies.

The Fresno Food Expo New Product Awards are open to any new food product, varietal or packaging concept. The product must be introduced to the marketplace between March 15, 2013, and July 24, 2014. New Product Award applications are available to all Fresno Food Expo confirmed exhibitors and must be received with two product photos no later than June 13 at 5 p.m.

Applications and additional information are available at: http://www.fresnofoodexpo.com/node/96/new-product-awards

“The inaugural Fresno Food Expo New Product Awards provided a platform for our San Joaquin Valley-based food and beverage companies to showcase their new products to both the buying community and directly to consumers,” Amy Fuentes, local business initiatives manager for Fresno, said in the press release. “As a result, participating exhibitors were able to make immediate direct connections to new customers, the core purpose of the Expo and its benefit to our local food industry.”

The 2014 Fresno Food Expo will be held July 24 at the Fresno Convention & Entertainment Center New Exhibit Hall. For more information on the Fresno Food Expo or the San Joaquin Valley New Product Awards, visit www.FresnoFoodExpo.com.

The Produce News | Today’s Headlines – The Produce News – Covering fresh produce around the globe since 1897.

Black Gold Farms and McCormick Produce Partners launch new product

Black Gold Farms, based in Grand Forks, ND, has teamed with McCormick Produce Partners to create an easy-to-prepare, value-added fresh potato side dish packed with flavor.

Black Gold Farms — a fourth-generation, family-owned farm — will introduce its one-of-a-kind product this summer: a fresh package of red potatoes, expertly paired with one of three McCormick Produce Partners seasoning blends. The blend choices include roasted Italian herbs, roasted onion and garlic, and roasted garlic and rosemary.

BlackGoldA clamshell of Black Gold Farms’ red potatoes with McCormick Produce Partners’ seasoning blends.  “Unlike other convenient potato products that have to be refrigerated or require special packaging, these new clamshells offer consumers the benefit to see the fresh potatoes with great flavor options that are convenient to make,” Glen Reynolds, national director of produce sales for Black Gold Farms, said in a press release. “They are the perfect complement to any home-cooked meal.”

The pairings are designed to provide consumers flexibility when preparing dinner by reducing prep time and eliminating the guesswork for making fresh, delicious, family-friendly potatoes.

Reynolds also explained that the product’s clamshell packaging was developed to maintain the quality and freshness of the red potatoes. When the at-home cook is ready, he or she will simply rinse and cube the potatoes, toss the potatoes with oil and add the spice packet, which is included in the container, and bake.

“Rinse. Cube. Season. Bake. No need to measure or get out other ingredients,” he said. “It doesn’t get much simpler than that.”

The new products — and a complimentary, high-graphic, free-standing retail display — are an extension of Black Gold Farms’ “Better with Reds” campaign.

That campaign features several customized retail tools including in-store point-of-sale materials, social media, a consumer-based micro site www.betterwithreds.com, and other consumer-specific value-adds that highlight the versatility, flavor profile and nutritional benefits of red potatoes.

Black Gold Farms will work with retailers and cross merchandising partners to customize the promotion of these new red potato products for their stores.

The Produce News | Today’s Headlines