KEASBEY, N.J. — Wakefern Food Corp. is “close to” rolling out a Vendor Data Quality Scorecard that it began piloting earlier this year, said Michael Durning, manager of data integrity for Wakefern here.
The scorecard is designed to measure the performance of suppliers in regard to data accuracy for new and existing items, and to provide them with feedback on key indicators. Wakefern is a wholesale cooperative led by the owners of ShopRite stores in the Northeast.
Durning discussed the need for product data accuracy and Wakefern’s use of the Global Data Synchronization Network during a presentation last month at the GS1 Connect conference in San Antonio, hosted by standards group GS1 US, Lawrencevile, N.J.
Some CPG manufacturers are failing to consistently follow industry standards set by GS1 US to ensure the accurate use of product data, such as the GTIN allocation rules and package measurement guidelines, with adverse consequences for retail operations and consumer trust. “Not everyone is playing by the same rules,” Durning said. But to do business with Wakefern, “you must follow GS1 standards,” he told the suppliers at the conference.
While Durning described the percentage of manufacturers in violation of the rules as a “minority,” he added that “this minority can affect a large number of [products].” The impact can extend from the supply chain (warehousing and transportation) to the retail point-of-sale (scanning, shelf labels, replenishment, nutritional data) to ecommerce (product images, information on nutrition, allergens and ingredients).
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