Magicbricks and NAREDCO Partner to Enhance Data-Driven Engagement in Indian Real Estate
In a significant move towards data-backed industry collaboration, Magicbricks has entered into a strategic partnership with the National Real Estate Development Council (NAREDCO) to institutionalize research-led conversations, structured policy dialogue, and large-scale knowledge dissemination across India’s real estate ecosystem.
At a time when the sector is transitioning from cyclical volatility to a more formalized and regulated growth phase, this partnership is designed to bridge a long-standing gap between industry representation, credible market intelligence, and mass digital amplification. As capital flows become more institutional and regulatory frameworks more structured, the need for transparent, research-driven insights has become central to sectoral decision-making. This collaboration aims to position industry dialogue around verified data rather than anecdotal trends.
Under the one-year Memorandum of Understanding, Magicbricks will serve as the Knowledge Partner and Official Broadcast Partner via MBTV for NAREDCO initiatives. Together, they will launch research reports and various monthly co-branded newsletters, creating a unified pipeline for research dissemination that will help homebuyers navigate the market with greater confidence, clarity, and access to credible, data-backed insights. The partnership will also involve the curation of multiple industry dialogues and the amplification of these conversations.
Dr. Niranjan Hiranandani, Chairman of NAREDCO, said, “The Indian real estate industry stands at a pivotal juncture, transforming into a transparent, data-driven, and institutionally robust sector. With tightening regulatory frameworks and more organized capital flows, access to accurate and timely market data has become indispensable. Our strategic partnership with Magicbricks underscores NAREDCO’s commitment to fostering informed decision-making through credible insights. This evolution empowers consumers, investors, and policymakers alike to navigate a complex market with clarity and confidence.”
Parveen Jain, President of NAREDCO, added, “The Indian real estate sector is entering a phase where policy alignment, regulatory clarity, and institutional capital are shaping long-term growth. In such an environment, credible data and structured knowledge exchange become essential. Our partnership with Magicbricks enables us to combine on-ground developer insights with robust market intelligence and digital reach. This collaboration will help foster informed dialogue between developers, policymakers, investors, and consumers, while strengthening transparency and confidence across the ecosystem. As the industry matures, data-led engagement will play a critical role in guiding sustainable and inclusive growth.”
Prasun Kumar, CMO of Magicbricks, commented, “The partnership recognizes the need for building credible, data-driven insights and a meaningful content distribution platform. MB Research is one of the most credible real estate research partners for developers, while MBTV is the world’s leading online real estate channel with 1.75 million+ subscribers. For developers, it creates a structured platform for research-backed visibility and national amplification. For policymakers and stakeholders, it enables access to consolidated market insights that support informed dialogue. For the larger ecosystem, including investors and homebuyers, it reinforces transparency through consistent, data-driven narratives. The partnership will also be leveraged across multiple curated events and platforms to deepen engagement and widen the reach of these insights.”
As NAREDCO continues to represent developers and industry stakeholders under the aegis of the Ministry of Housing and Urban Affairs, the collaboration also aligns with the sector’s push towards professionalization and stronger institutional frameworks. With this association, Magicbricks strengthens its evolution from a listings platform to a knowledge-led industry convenor — one that not only reflects market movements but actively contributes to shaping informed, policy-aligned discourse in Indian real estate.
