Why Second Homes Will Outperform City Apartments for HNIs and NRIs by 2030
India is experiencing a powerful real estate sector, with the appeal of quieter, greener, and more flexible living environments growing stronger. Second homes, once limited to holiday retreats, are now being viewed as long-term lifestyle assets. With changing work patterns, rising traffic congestion, and rapid development of Tier 2 and Tier 3 cities, owning a second home is becoming a priority rather than a privilege.
Second Homes Are Becoming a Top Priority for HNIs and Other Indians
- Hybrid Work : From Weekend Escape to Everyday Living, some professionals are no longer working 5 days a week. For many HNIs, the flexibility in work culture has transformed second homes from lifestyle upgrades into practical necessities. - AQI Anxiety and the Search for Healthier Living : Tier 3 cities and hill towns with cleaner air, lower noise levels, and access to nature are major hotspots for second homes that offer comfort and a peaceful mind. Major metros consistently rank among the world’s most polluted cities, and health-focused buyers are actively seeking alternatives. - Emerging Urban Magnets Beyond Metros : Destinations such as Goa, Alibaug, Coonoor, Kasauli, and Khopoli have evolved far beyond holiday hotspots. They have transformed into second home destinations with amenities like improved connectivity, better healthcare, high-quality education, and lifestyle infrastructure. - Developer Confidence Signals Long-Term Growth : One of the strongest indicators of the second home boom is developer contribution. Over 2,300 acres across 23 cities, developers are leaving their footprint in plotted developments and low-rise homes. Investment now will provide high returns in the future. - Smart Cities and the Rise of Tier 2 and Tier 3 Investments : India’s Smart Cities Mission is accelerating the transformation of smaller cities into well-planned urban centers by improving infrastructure, connectivity, and long-term appreciation of strong rental yields in plotted developments and villas. - Legacy, Family Wealth, and Emotional Value : For HNIs, owning a second home is increasingly seen as a way to preserve family wealth, while creating shared spaces for future generations to reconnect, celebrate, and belong. - Industrial Growth and New Economic Corridors : Manufacturing hubs, logistics parks, and industrial corridors are expanding rapidly across India, creating employment clusters outside metros and driving residential demand in surrounding regions.
Most Preferred Second Home Locations in India
Kochi, Chandigarh, Lucknow, Jaipur, Goa, Alibaug & Lonavala, Shimla & Mashobra, Kasauli & Coonoor, along with Coorg & Wayanad, Nagpur, Coimbatore, and Thiruvananthapuram are some of the Tier 2 and 3 cities preferred for second home destinations. These locations offer beautiful hill stations and good amenities, with some cities experiencing double-digit growth in the real estate segment.
Prices of Second Home Markets in India (Approx. Prices with 2025 – 2030 Outlook)
| Location | Property Type | Price Range (Rs. in Cr.) | Buyer Profile | |----------|---------------|--------------------------|---------------| | Goa | Villa | 2.5 – 6.0 | HNIs & NRIs | | Alibaug | Villa | 3.0 – 7.0 | Mumbai-based HNIs | | Coonoor | Villa | 2.0 – 5.0 | Retirees & Senior Professionals | | Kasauli | Villa | 2.5 – 6.0 | Delhi NCR Buyers | | Coorg | Villa | 2.0 – 4.5 | Nature & Wellness Buyers | | Jaipur | Apartment / Villa | 1.2 – 3.0 | Investors & Families | | Kochi | Apartment | 1.3 – 3.0 | Hybrid Professionals | | Coimbatore | Villa | 1.0 – 2.5 | Manufacturing & IT Professionals |
Conclusion
By 2030, the idea of owning just one home may feel incomplete for many Indians. Second homes are evolving into multi-purpose assets offering flexibility, health security, investment growth, and emotional value. For HNIs and other Indians, as work, health, and wealth priorities continue to converge, second homes will stand at the center of India’s next real estate revolution.