5 Essential Rules to Filter Real Estate Trends and Avoid Risky Property Buys
Real estate advisor Aishwarya Shri Kapoor shares a 5-point checklist to help investors and homebuyers distinguish between genuine opportunities and marketing hype in the Indian property market.
Real EstateProperty TrendsInvestmentMarket AnalysisRisk ManagementReal Estate NewsJul 01, 2025
Her first filter: policy backing. “If a ‘green zone’ project isn’t backed by zoning policy or infra in the Union Budget, it’s a brochure dream, not a market move,” she warned. According to her, a trend’s validity comes down to Govt Commitment + Regulatory Backing.
Second, she advises tracking capital flow. “Trends backed by REITs, NBFCs, or fund houses—real. Trends hyped only by influencers or broker networks—avoid,” Kapoor said. If institutional money isn’t entering, the long-term play doesn’t exist.
Third is tenant demand. “You’re not buying steel and concrete. You’re buying future rent demand,” she explained. No corporate interest, she added, means no footfall, and no capital appreciation. Her metric: Rent CAGR = Trend Value.
Kapoor’s fourth checkpoint is exit liquidity. “New corridors may look promising, but if resale buyers aren’t showing interest or banks won’t lend—it’s dead weight,” she said. An exit premium only exists “if liquidity exists.”
Finally, she flags developer risk. “A great location can’t save you from a builder who defaults or delays,” Kapoor noted. Projects dominated by one or two undercapitalized developers carry brand concentration risk. Her formula: Trend Risk = Brand Concentration ÷ Execution Record.
“The rich don’t follow trends. They filter them—ruthlessly. Because in real estate, FOMO is paid for with 5 years of locked-up capital,” she says. By adhering to these five rules, investors and homebuyers can make more informed decisions and avoid the pitfalls of chasing the latest real estate fads.
Frequently Asked Questions
What is the first filter for identifying genuine real estate trends?
The first filter is policy backing. A trend must be supported by zoning policy and infrastructure investments in the Union Budget to be considered valid.
Why is tracking capital flow important in real estate investing?
Tracking capital flow is crucial because trends backed by institutional investors like REITs, NBFCs, or fund houses are more likely to be genuine and sustainable in the long term.
How does tenant demand affect the value of a property?
Tenant demand is a key factor because it directly influences future rent demand. Properties with strong corporate interest are more likely to have consistent footfall and capital appreciation.
What is the importance of exit liquidity in real estate?
Exit liquidity is important because it ensures that there are resale buyers and banks willing to lend in new corridors. Without liquidity, properties can become dead weight.
How does developer risk impact the value of a property?
Developer risk is significant because a great location can be undermined by a builder who defaults or delays. Projects dominated by undercapitalized developers carry higher brand concentration risk.
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