70% of Indian Women Now Prefer Residential Real Estate for Investment: Report
With growing independence and higher disposable incomes, women in India are increasingly entering the housing market as convinced investors, with 70% now preferring residential real estate over other investment options.
Residential Real EstateWomen InvestorsAnarock GroupHousing MarketInvestment PreferencesReal Estate PuneFeb 27, 2025
According to a recent report, 70% of women now prefer residential real estate for investment.
This shift is particularly notable as women have always been key decision-makers in the home buying process, but they are now making more independent, individual property purchases.
The latest Anarock 'Consumer Sentiment Survey' from H2 2024 highlights this trend.
A significant majority of these women (69%) are end-users, while the remaining 31% are investors.
This ratio is a shift from the H2 2022 edition, where the end-use-to-investment ratio was 79 21.
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Frequently Asked Questions
What percentage of women in India now prefer residential real estate for investment?
According to the Anarock 'Consumer Sentiment Survey' from H2 2024, 70% of women in India now prefer residential real estate for investment.
What is the end-use-to-investment ratio for women homebuyers as per the survey?
The survey finds the end-use-to-investment ratio for women homebuyers at 69:31, compared to 79:21 in the H2 2022 edition.
How has the popularity of gold as an investment asset among women changed?
The popularity of gold among women investors has risen from 8% in the H2 2022 survey to slightly over 12% in the H2 2024 edition.
What is the preferred price range for premium or luxury homes among women respondents?
At least 52% of women respondents prefer premium or luxury homes priced above Rs 90 lakh.
What does the growing preference for residential real estate among women indicate about their financial independence?
The growing preference for residential real estate among women indicates their increasing financial independence and the stability that property investments offer, reflecting their growing role in the housing market.
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