Abhishek Lodha Takes Legal Action to Protect Lodha Brand from Brother
Mumbai-based Macrotech Developers, led by Abhishek Lodha, has taken legal action to prevent The House of Abhinandan Lodha (HoABL) from using the Lodha brand name, citing customer confusion and trademark infringement.
Real EstateTrademarkLegal ActionAbhishek LodhaMacrotechReal EstateJan 26, 2025
Macrotech, based in Mumbai, claims that HoABL's use of the Lodha name has created confusion among customers regarding the brand identity.
Macrotech's lawsuit against HoABL is for trademark infringement and passing off HoABL's business as Macrotech’s.The next court hearing is scheduled for 27 January.
In his first interview since the lawsuit was filed, Abhishek Lodha, the managing director and CEO of Macrotech, spoke about the importance of the brand and the legal actions that became necessary.
Lodha highlighted the significance of the brand in the real estate sector, where consumer trust and credibility play a crucial role.
Frequently Asked Questions
What is the main issue between Macrotech Developers and The House of Abhinandan Lodha?
The main issue is the use of the Lodha brand name by The House of Abhinandan Lodha, which Macrotech Developers claims has created customer confusion and constitutes trademark infringement.
Why is the brand name so important for Macrotech Developers?
The brand name is crucial because it represents the company's quality, financial capability, integrity, and overall reputation, which significantly influences customer buying decisions in the real estate sector.
What legal action has Macrotech Developers taken?
Macrotech Developers has filed a lawsuit in the Bombay High Court to restrict The House of Abhinandan Lodha from using the Lodha brand name.
How is Macrotech Developers performing financially?
Macrotech Developers reported a 87% year-on-year surge in net profit to ₹944.8 crore for the December quarter, with revenue jumping 39.3% to ₹4,083 crore. The company is on track to meet its pre-sales guidance of ₹17,500 crore for the fiscal year 2024-25.
What are Macrotech Developers' expansion plans in new markets?
Macrotech Developers is expanding into Pune and Bengaluru, with plans to launch new projects in these markets. In FY25, Pune and Bengaluru are expected to contribute slightly above 20% of the company's sales.
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