AltDRX Appoints Manisheel Gautam as CMO and Shikhar Daydar as CPO

AltDRX, a leading digital real estate investment platform, has announced the appointment of Manisheel Gautam as Chief Marketing Officer and Shikhar Daydar as Chief Product Officer. These additions to the leadership team highlight AltDRX's commitment to tr

AltdrxReal Estate InvestmentManisheel GautamShikhar DaydarDigital PlatformReal EstateNov 27, 2024

AltDRX Appoints Manisheel Gautam as CMO and Shikhar Daydar as CPO
Real Estate:AltDRX, a prominent digital real estate investment platform, has announced the appointment of two key executives to its leadership team. Manisheel Gautam has joined as Chief Marketing Officer and Head of Customer Facing Functions, while Shikhar Daydar has been appointed as Chief Product Officer.

Manisheel Gautam, an alumnus of IIT Bombay and IIM Ahmedabad, brings a wealth of experience from his tenure at Ola, where he contributed significantly to the company's growth from 2014 to 2021. His roles at Ola included Marketing Manager, Category Manager, Program Manager for International Launch, and Senior Category Manager for Ola Foods. Most recently, Gautam co-founded Investorey, an aggregator for alternative and new-age investments, successfully raising $1 million in seed funding.

Commenting on his new role, Manisheel Gautam said, “We are joining a company which is revolutionizing how Indians invest in real estate. We will bring our fast-paced problem solving and marry it with the plethora of experience the founders at AltDRX have in real estate and asset tokenization.” As the Chief Marketing Officer and Head of Customer Facing Functions at AltDRX, Gautam aims to position the company not just as the platform of choice for digital real estate investing but as a leader in technology and data in this domain.

Shikhar Daydar, an IIT Bombay graduate, joins AltDRX with a strong background in product development and data analytics. Daydar's experience includes key roles at Ola from 2015 to 2019, where he contributed to revenue management and product development. He was part of the Ola Micro Launch team, addressing pricing intricacies and scaling data and product functions. Later, at Mobile Premier League (MPL) from 2020 to 2022, Daydar developed innovative skill-based matching systems inspired by ELO ratings and optimized fantasy sports events, significantly enhancing revenues and contest sizes.

As Chief Product Officer at AltDRX, Daydar brings his expertise in data-driven product improvements and platform health metrics. “A problem not identified can't be solved and a problem that doesn't need solving shouldn't be. At AltDRX, we ideate, optimize, and revolutionize real estate investing with experience, expertise, and precision. AltDRX is a promise to the world that our revolution will marry technology and real estate in such a way that real estate investing is as simple as buying a candy. A promise we will deliver with a product that provides an ecstatic user experience,” he said.

Avinash Rao, Founder of AltDRX, added, “The addition of Manisheel and Shikhar to our leadership team marks a new chapter in AltDRX's journey. Their extensive experience in scaling technology-driven businesses resonates with our vision for revolutionizing real estate investing in India. With Manisheel and Shikhar on board, we're confident in our ability to make real estate investing as accessible and straightforward as everyday transactions for millions of Indians. We are excited about the fresh perspectives and dynamic energy they bring to AltDRX. With these dynamic individuals joining our leadership, we are poised to accelerate our growth and cement our position as the beacon of technology and data in the real estate investment domain.”

Anand Narayanan KB, Founder of AltDRX, expressed enthusiasm about the new appointments, stating, “Manisheel and Shikhar's extensive experience in scaling technology-driven businesses aligns perfectly with our vision for AltDRX. Their proven track records in building and scaling innovative products and marketing strategies will be crucial as we continue to revolutionize the real estate investment landscape in India. We are certain that their expertise will be instrumental in driving our mission to transform real estate investing through cutting-edge technology and user-centric design.”

With Gautam leading marketing and Daydar heading product development, AltDRX aims to advance its efforts to simplify and broaden access to real estate investments.

Frequently Asked Questions

What is AltDRX?

AltDRX is a digital real estate investment platform that aims to make real estate investing more accessible and straightforward for everyday individuals in India.

Who is Manisheel Gautam?

Manisheel Gautam is the newly appointed Chief Marketing Officer and Head of Customer Facing Functions at AltDRX. He brings extensive experience from his tenure at Ola and his co-founding of Investorey.

What is Shikhar Daydar's role at AltDRX?

Shikhar Daydar has been appointed as the Chief Product Officer at AltDRX. He has a strong background in product development and data analytics from his roles at Ola and Mobile Premier League (MPL).

How does AltDRX plan to transform real estate investing?

AltDRX aims to transform real estate investing by leveraging technology and data to make the process as simple and accessible as everyday transactions, ensuring a user-friendly and efficient experience.

What is the vision of the founders of AltDRX?

The founders of AltDRX, Avinash Rao and Anand Narayanan KB, envision a future where real estate investing is revolutionized through cutting-edge technology and user-centric design, making it accessible to millions of Indians.

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