Bombay Dyeing Unveils THREE ICC Luxury Tower in Dadar: A ₹6,500 Crore Milestone
Bombay Dyeing has announced the launch of THREE ICC, an ultra-luxury residential tower at Island City Center, Dadar, through its real estate arm Bombay Realty. The project represents a significant milestone in Mumbai's luxury residential market with an estimated revenue potential of approximately ₹6,500 crore.
THREE ICC builds on the success of One ICC and Two ICC, marking a new chapter in the evolution of Island City Center as one of Mumbai's most distinctive integrated residential addresses. The development has been designed for homebuyers seeking comprehensive lifestyle solutions that combine space, privacy, wellness, and connectivity in central Mumbai.
The project offers 3-5 bed residences ranging from 1,283 to 2,994+ square feet, priced from ₹5.75 crore onwards. Key features include generous proportions with an emphasis on natural light, ventilation, and openness. The development is surrounded by landscaped greens and open areas, creating a gated urban sanctuary while maintaining seamless connectivity to key business and lifestyle districts.
Jehangir Wadia, Vice Chairman of Bombay Dyeing, emphasized the company's long-term vision for creating enduring urban landmarks. He highlighted that THREE ICC responds to evolving aspirations where people seek homes offering more room to live, better life balance, and deeper city connections. The project leverages Dadar's strategic location as one of Mumbai's most connected and culturally rooted areas.
Rohit Santhosh, CEO of Bombay Realty, noted the evolution in Mumbai's housing aspirations, particularly as infrastructure developments reshape the city's connectivity patterns. He emphasized that today's luxury homebuyers seek comprehensive ecosystems beyond traditional apartments, including scale, security, connectivity, and lifestyle infrastructure.
Strategic location advantages of THREE ICC include excellent connectivity to Lower Parel, BKC, and South Mumbai, access to emerging infrastructure corridors, and comprehensive premium amenities across podiums and landscaped zones. The focus is on wellness, recreation, sport, leisure, and community living.
Island City Center at Dadar stands as Bombay Realty's flagship development, representing a benchmark for modern luxury living in central Mumbai. The project offers thoughtfully designed residences within a master-planned urban ecosystem. Bombay Realty, the real estate division of The Bombay Dyeing and Manufacturing Company Limited, serves as the real estate arm of the Wadia Group. The company focuses on creating developments that deliver long-term value while transforming urban living experiences in Mumbai.
The Wadia Group, one of India's oldest conglomerates with nearly 300 years of legacy, has a diverse portfolio including iconic brands such as Bombay Dyeing in textiles and home furnishings, and Britannia Industries in food products. The group maintains a presence across real estate, FMCG, textiles, chemicals, and plantations sectors. The launch of THREE ICC is a testament to the group's commitment to innovation and excellence in the luxury residential market.