DLF's Phenomenal Success: Selling 1,164 Luxury Apartments in Gurgaon for Rs 11,000 Crore in a Week
DLF, one of India's leading real estate developers, has achieved a significant milestone by selling all 1,164 luxury apartments in its 'DLF Parivana North' project within just one week, generating Rs 11,000 crore in sales.
Real EstateDlfLuxury ApartmentsGurgaonParivana NorthReal EstateJun 18, 2025
The 17.7-acre Parivana North, which is part of DLF’s integrated township Parivana in Sectors 76 and 77 of Gurugram, comprises 1,152 flats (4BHK) and 12 penthouses. The project has six towers rising to stilt+50 storeys, making them the tallest residential structures developed by DLF to date.
In a regulatory filing on Wednesday, DLF announced the sell-out of its latest luxury offering, DLF Parivana North, valued at approximately Rs 11,000 crore, a historic milestone achieved within just one week. Aakash Ohri, Joint Managing Director and Chief Business Officer of DLF Home Developers, said, “The development embodies DLF’s vision of delivering expansive living spaces, breathtaking views, and privacy in the sky.”
The strong sales response reflects a clear, latent demand for DLF offerings, driven by the success of their past projects. In May 2024, DLF had sold all 795 apartments for Rs 5,590 crore within three days of the launch of its 12.57-acre project ‘Privana West’. Before that, in January 2024, the company had sold 1,113 luxury apartments in Gurugram for Rs 7,200 crore within three days of the launch of its project ‘DLF Privana South’, which is spread over 25 acres.
The new project will be the third one in this large township. DLF, the country’s largest real estate firm in terms of market capitalisation, reported a record sales bookings of Rs 21,223 crore in the 2024-25 fiscal, an increase of 44 per cent from Rs 14,778 crore in the preceding financial year. Shares of DLF on Wednesday were trading higher by 1.42% at Rs 863.2 apiece on the BSE, as of 9:53 am.
Parivana North features a refined curvilinear tower design for enhanced privacy and uninterrupted views of the Aravallis, central greens, and a 500-metre-wide reserved green zone. It offers spacious 4 BHK apartments (~207 sq m / 2,236 sq ft carpet area) and penthouses (~450 sq m / 4,847 sq ft), with 3–4 dedicated parking slots. Homes include lifestyle kitchens, expansive living areas, and large master bedrooms (~33% bigger than earlier offerings).
Strategically located with direct connectivity via SPR, NH-48, and Dwarka Expressway, it ensures easy access to Delhi, Jaipur, Chandigarh, and Mumbai. Key commercial hubs like DLF Corporate Greens, TCS, and Amex are nearby, along with top social and lifestyle destinations.
DLF’s success in selling out Parivana North within a week is a testament to the company’s reputation for delivering high-quality, luxury residential projects. This achievement not only boosts DLF’s financial performance but also strengthens its position in the competitive real estate market of Gurgaon.
Frequently Asked Questions
What is DLF Parivana North?
DLF Parivana North is a luxury residential project in Sectors 76 and 77 of Gurugram, comprising 1,152 flats (4BHK) and 12 penthouses. It is part of DLF’s integrated township Parivana.
How many luxury apartments were sold in DLF Parivana North?
All 1,164 luxury apartments in DLF Parivana North were sold out within just one week.
What is the total value of the DLF Parivana North project?
The DLF Parivana North project is valued at approximately Rs 11,000 crore.
What are the unique features of DLF Parivana North?
Parivana North features a refined curvilinear tower design, spacious 4 BHK apartments and penthouses, enhanced privacy, and uninterrupted views of the Aravallis, central greens, and a 500-metre-wide reserved green zone.
Where is DLF Parivana North located?
DLF Parivana North is located in Sectors 76 and 77 of Gurugram, offering easy connectivity via SPR, NH-48, and Dwarka Expressway.
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