Goa Emerges as a Leading Hub for Serviced Residences in India
Goa is witnessing a surge in the serviced residence market, driven by rising demand for flexible living solutions, remote work culture, and lifestyle benefits. This trend is transforming the state into a prime investment destination.
Serviced ResidencesReal EstateGoaInvestment TrendsTourismReal Estate NewsSep 04, 2025
Beyond Tier-I cities, a new wave of serviced residence growth is taking shape in tourism-centric destinations. Locations such as Goa, Rishikesh, and Kasauli are experiencing heightened demand, fueled by several factors:
- Rising preference for long-stay and experiential stays.
- The growth of remote and flexible work culture.
- Shifting traveler mind-set from regular hotels to branded, professionally managed residences.
- Increasing appeal among second-home buyers seeking rental visibility and ROI alongside lifestyle benefits.
In Tier-I cities, branded serviced residences associated with national or international hotel brands command an average sale price of around Rs 22,000 per sqft in Delhi, Rs 19,500 per sqft in Bengaluru, and Rs 25,000 per sqft in Mumbai. In comparison, tourist destinations offer more attractive entry points, with Goa starting at Rs 11,500 per sqft, followed by Kasauli and Rishikesh at Rs 9,500 and Rs 8,500 per sqft, respectively.
Goa stands out as India’s premier leisure and lifestyle destination, with its unique blend of affordability, premium hospitality tie-ups, planned infrastructure projects, and strong tourism-driven demand. The state has gradually undergone a paradigm shift from villa to apartment typology, with serviced residences emerging as one of the next major investment trends in India.
As global travelers and domestic buyers increasingly seek lifestyle-driven real estate options, serviced residences in Goa will offer an ideal combination of price appreciation, consistent rental yields, and long-term lifestyle benefits. This will cement Goa’s place as a preferred destination for investors and homeowners across India and globally. Over the years, Goa’s residential price appreciation has nearly tripled, from Rs 4,000 to Rs 10,300 per sqft (2019-2025). Going forward, development is expected to expand from the coast to the hinterland, driven by the operationalization of the Mopa International Airport, the planned Phase 3 and 4 expansions, proposed Aerocity, and the DMIC corridor. This wave of growth is projected to fuel further price appreciation of 2.5–3.0X by 2032, with rental yields ranging from 8-12%.
Serviced residences are transforming into a high-performing asset class, combining investment growth with lifestyle appeal. With rising demand across emerging micro-markets, investors and homeowners have a unique opportunity to unlock long-term good return on investment, capital appreciation, and attractive rental yields as second home or holiday home investments, according to Swapnil Anil, managing director, advisory services, Colliers India.
Frequently Asked Questions
What are serviced residences?
Serviced residences are a type of accommodation that combines the comfort of a home with the amenities of a hotel. They are often managed by leading hotel brands and offer services like housekeeping, security, and concierge services.
Why are serviced residences gaining popularity in Goa?
Serviced residences in Goa are gaining popularity due to the rising demand for flexible living solutions, the growth of remote work culture, and the appeal among second-home buyers seeking rental visibility and lifestyle benefits.
What is the average sale price of serviced residences in Goa?
The average sale price of serviced residences in Goa starts at Rs 11,500 per sqft, offering more attractive entry points compared to Tier-I cities.
What are the projected growth trends for serviced residences in Goa?
The growth trends for serviced residences in Goa include further price appreciation of 2.5–3.0X by 2032, with rental yields ranging from 8-12%, driven by planned infrastructure projects and strong tourism demand.
Who is Swapnil Anil, and what is his role in the real estate sector?
Swapnil Anil is the managing director of advisory services at Colliers India. He provides insights and expertise on real estate investment trends and opportunities.
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