Lex Consult Facilitates Aurum PropTech's Acquisition of PropTiger
Lex Consult successfully represented Aurum PropTech in a strategic share-swap transaction, acquiring PropTiger Marketing Services from REA India Pte. Ltd. The deal strengthens Aurum PropTech's position in the real estate technology sector.
Real EstateProptechAcquisitionLex ConsultAurum ProptechReal Estate NewsJul 28, 2025
The transaction team was led by Nidhi Khadria, a Partner at Lex Consult, with support from Mehreen Zafar (Principal Associate), Garima Agrawal (Associate), and Tejas Kandalgaonkar (Associate). Their expertise and dedication were crucial in ensuring the smooth execution of this complex transaction.
Aurum PropTech is a dynamic technology company that is reshaping the real estate sector through its innovative PropTech ecosystem. The company specializes in software development and offers a wide range of services tailored for the real estate industry. These services include property management, transaction facilitation, and data analytics, all designed to create seamless interactions between real estate, people, and technology.
One of the standout features of Aurum PropTech is its advanced property valuation tools. The company has developed automated valuation models and property value estimators that provide accurate and reliable property assessments. These tools are essential for both buyers and sellers, helping them make informed decisions in the highly competitive real estate market.
The acquisition of PropTiger Marketing Services is a significant milestone for Aurum PropTech. PropTiger is a well-established home brokerage platform with a strong market presence and a loyal customer base. By integrating PropTiger into its ecosystem, Aurum PropTech will be able to offer a more comprehensive suite of services to its clients, further solidifying its position as a leader in the PropTech industry.
The deal also represents a strategic partnership between Aurum PropTech and REA India Pte. Ltd., a subsidiary of REA Group, one of the world's leading online real estate groups. This partnership is expected to bring synergies and opportunities for growth, benefiting all stakeholders involved.
In a statement, Nidhi Khadria, Partner at Lex Consult, expressed her satisfaction with the successful completion of the transaction. 'This deal is a testament to the hard work and dedication of our team. We are proud to have played a key role in facilitating this strategic acquisition, which will undoubtedly have a positive impact on the real estate technology landscape in India.'
As the real estate sector continues to evolve, companies like Aurum PropTech are at the forefront of innovation, leveraging technology to transform traditional practices. The acquisition of PropTiger is a clear indication of Aurum PropTech's commitment to staying ahead of the curve and providing cutting-edge solutions to its clients.
In the coming months, Aurum PropTech will focus on integrating PropTiger's operations and ensuring a seamless transition for its clients. The company will also explore new opportunities to expand its services and further enhance its PropTech ecosystem. With the support of Lex Consult and the expertise of its team, Aurum PropTech is well-positioned to achieve its goals and continue its growth trajectory.
The real estate industry is ripe for disruption, and companies like Aurum PropTech are leading the charge. By combining their innovative technologies with strategic acquisitions, they are setting new standards and reshaping the way we think about real estate. As the market continues to evolve, the future looks bright for companies that embrace change and innovation.
Frequently Asked Questions
What is PropTech?
PropTech, or Property Technology, refers to the application of technology to the real estate industry. It includes a wide range of solutions and services designed to make real estate transactions more efficient, transparent, and user-friendly.
Who is Aurum PropTech?
Aurum PropTech is a dynamic technology company that specializes in software development and offers a range of services tailored for the real estate industry. They are known for their innovative tools and solutions that enhance property management and valuation.
What is the significance of the share-swap transaction?
The share-swap transaction between Aurum PropTech and REA India Pte. Ltd. is significant because it allows Aurum PropTech to acquire PropTiger Marketing Services, a well-established home brokerage platform, in exchange for a 5.5% shareholding in Aurum PropTech. This deal strengthens Aurum PropTech's market presence and expands its service offerings.
How will the acquisition benefit Aurum PropTech's clients?
The acquisition of PropTiger will benefit Aurum PropTech's clients by providing them with a more comprehensive suite of services, including advanced property valuation tools and a robust home brokerage platform. This integration will offer clients a more seamless and efficient real estate experience.
What role did Lex Consult play in the transaction?
Lex Consult played a crucial role in the transaction by representing Aurum PropTech throughout the share-swap process. The team, led by Nidhi Khadria, ensured the smooth execution of the deal, providing legal expertise and support.
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