Luxury Real Estate Faces Challenges, but Strong Developers Maintain Market Stability
Despite signs of fatigue in the luxury real estate segment, reliable developers are holding the market steady, according to insights from the CEO of Raymond Realty.
Real EstateLuxury MarketRaymond RealtyThaneAffordable LuxuryReal EstateMay 27, 2025
My personal view is that on the luxury side, there’s some kind of tiredness, Sahni explained. He reiterated that the current luxury market is smaller, with fewer active players. Despite this lull, the good news is that the inventory is in capable hands, which matters a lot during such slowdowns. When Sahni discussed various market segments, he highlighted the steady demand for premium real estate. We are playing in deep markets, so volumes are very, very strong, he said, showing confidence in their ongoing projects.
Thane, a rapidly developing area near Mumbai, continues to thrive despite fierce competition. Sahni noted, As the market has expanded, so has our share, which is quite heartening for potential homeowners looking for stable investment choices. Raymond Realty has been actively introducing new projects, including significant developments in areas like Mahim and Wadala. Their push into the Pune market is also on the cards, looking to tap into the growing demand. The residential segment is a massive opportunity—after all, in a country like India, everyone aspires to own a home, he remarked.
It's a well-known fact but worth remembering, especially with the right products targeting the right buyers. With about six or seven major markets contributing to 70-80% of the national market value, establishing a strong position in these areas is crucial. The Mumbai Metropolitan Region (MMR) stands out as a significant player, and getting a foothold there is part of the plan. Interestingly, Sahni clarified that Raymond isn’t looking at the luxury or very affordable segments; instead, they are focusing on what he described as affordable luxury. It's like looking for a good quality mid-range phone rather than a flagship model—offering better value without going into the super-luxury territory.
Since entering the real estate game in 2019 with their first project in Thane, Raymond Realty has progressively built its brand, launching projects like 'The Address by GS' in Bandra and solidifying its presence over the past few years.
Frequently Asked Questions
What is the current state of the luxury real estate market?
The luxury real estate market is showing signs of fatigue, but it remains strong in the premium segment, particularly with reliable developers holding the inventory.
How is Raymond Realty performing in the real estate market?
Raymond Realty is performing well, particularly in the premium and affordable luxury segments, with steady demand and strong volumes in deep markets.
What areas is Raymond Realty focusing on for new projects?
Raymond Realty is focusing on areas like Thane, Mahim, Wadala, and is also looking to expand into the Pune market.
What does 'affordable luxury' mean in the context of real estate?
Affordable luxury in real estate refers to high-quality, mid-range properties that offer better value without entering the super-luxury territory.
What is the significance of the Mumbai Metropolitan Region (MMR) in the real estate market?
The MMR is a significant player in the real estate market, contributing to a large portion of the national market value, making it a crucial area for developers to establish a strong presence.
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