Puravankara to Invest ₹7,000 Crore in New Housing Projects Across India
Puravankara, a leading real estate developer, plans to invest ₹7,000 crore in upcoming residential projects, expected to generate ₹15,000 crore in sales. The company aims to expand its presence beyond southern markets and sustain a gross margin of 28-30%.
Real EstateHousing MarketPuravankaraResidential ProjectsInvestmentReal Estate NewsNov 11, 2025
The company aims to sustain a gross margin of 28–30 per cent on project sales, backed by robust demand in the mid-income and premium housing segments. This strategic move is designed to consolidate Puravankara's presence in key southern markets such as Bengaluru, Chennai, and Hyderabad, while also tapping into the growing interest in Pune and Mumbai.
Puravankara's decision to expand its footprint is a testament to the strong market dynamics and the company's commitment to delivering high-quality residential solutions. The mid-income and premium housing segments have shown consistent traction, making them attractive markets for investment. The company's focus on these segments is expected to drive significant growth and profitability.
Mallanna Sasalu, CEO – South, Puravankara, highlighted the company's strategic vision: 'We are seeing consistent traction across key southern markets such as Bengaluru, Chennai, and Hyderabad, along with growing interest in Pune and Mumbai. The upcoming launches are expected to consolidate our presence in these markets and further strengthen our brand.'
The investment of ₹7,000 crore is a significant step towards achieving Puravankara's long-term goals. The company has a proven track record of delivering high-quality projects and maintaining strong financial performance. The new projects are expected to add value to the company's portfolio and enhance its market position.
Puravankara's expansion strategy is not only about increasing its market share but also about meeting the growing demand for quality housing. The company's focus on mid-income and premium segments aligns with the changing preferences of homebuyers, who are increasingly looking for well-located, well-designed, and well-priced homes.
In summary, Puravankara's ambitious investment plan is a strategic move to capitalize on the growing housing market in India. With a strong focus on key markets and a commitment to delivering high-quality projects, the company is well-positioned to achieve its financial and market goals.
Frequently Asked Questions
What is Puravankara's investment plan?
Puravankara plans to invest ₹7,000 crore in new residential projects over the next few years.
How much sales are expected from these new projects?
The new projects are expected to generate ₹15,000 crore in sales.
What is the target gross margin for these projects?
Puravankara aims to sustain a gross margin of 28-30 per cent on project sales.
Which markets is Puravankara focusing on?
Puravankara is focusing on key southern markets such as Bengaluru, Chennai, and Hyderabad, along with growing interest in Pune and Mumbai.
What segments is Puravankara targeting?
Puravankara is targeting the mid-income and premium housing segments.
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