Signify Launches First WiZ Smart Lighting Store in Pune, India

Signify, the global leader in lighting, has opened its first exclusive WiZ Store in Pune, India, offering a fully connected and customizable smart lighting experience for tech-savvy consumers.

Smart LightingWiz StoreSignifyPunePhilips LedReal EstateMay 26, 2025

Signify Launches First WiZ Smart Lighting Store in Pune, India
Real Estate:Bringing the best of connected technologies to India, Signify, the world leader in lighting, has launched its first exclusive WiZ Store in Pune. This marks a significant milestone in the brand’s expansion across the nation. With this launch, Signify redefines how consumers experience lighting by offering a fully connected, customizable, and intuitive smart lighting journey.

Located in one of India’s most rapidly growing IT and real estate hubs, the WiZ Store is designed to resonate with the city’s young, tech-savvy, and innovative audience. The store will showcase Philips Smart LED products powered by WiZ, enabling users to control lighting through apps, voice assistants, and smart switches. The store offers a hands-on experience of how smart lighting can seamlessly blend into modern lifestyles. The store features a vast selection of connected SKUs, offering a holistic shopping experience to customers.

Commenting on the power-packed launch, C Arun Kumar, Head of Consumer Business – Signify Greater India, said, “The launch of our WiZ Store in Pune reflects our deep commitment to shaping the future of smart homes in India. Pune, with its thriving innovation ecosystem and forward-thinking consumers, was a natural choice to introduce our most immersive connected lighting experience yet. Through the WiZ platform, we are empowering people to personalize their spaces with intuitive lighting that’s not only functional but enhances their lifestyle and well-being. This store isn’t just a retail space; it’s a live experience centre that showcases how technology and design can work together to transform everyday living. Looking ahead, we see immense potential for smart lighting across India’s rapidly urbanizing cities, and our commitment is to support the growth by delivering innovative, connected solutions that enhance comfort, design, and sustainability.”

The launch of the WiZ Store in Pune cements Signify’s leadership in India’s smart-lighting market. Leveraging the expertise in connected lighting, ongoing product innovation, and strategic collaborations with channel partners and design professionals, Signify is committed to delivering innovative, user-centric lighting solutions that meet the evolving needs of Indian homes and businesses.

Address: Shop No 23, Gr Floor, Vision One Mall, Bhumkar Chowk Rd, near GINGER PUNE, Wakad, Pimpri-Chinchwad, Pune, Maharashtra 411033

Frequently Asked Questions

What is the WiZ Store?

The WiZ Store is an exclusive retail store by Signify that showcases Philips Smart LED products powered by WiZ. It offers a fully connected, customizable, and intuitive smart lighting experience for consumers.

Where is the first WiZ Store located?

The first WiZ Store is located in Pune, India, at Shop No 23, Gr Floor, Vision One Mall, Bhumkar Chowk Rd, near GINGER PUNE, Wakad, Pimpri-Chinchwad, Maharashtra 411033.

What kind of products are available at the WiZ Store?

The WiZ Store offers a wide selection of Philips Smart LED products, including smart bulbs, smart switches, and other connected lighting solutions that can be controlled through apps, voice assistants, and smart switches.

Who is C Arun Kumar?

C Arun Kumar is the Head of Consumer Business at Signify Greater India. He oversees the consumer business segment and played a key role in the launch of the WiZ Store in Pune.

What is Signify’s commitment to smart lighting in India?

Signify is committed to delivering innovative, user-centric lighting solutions that meet the evolving needs of Indian homes and businesses. They aim to support the growth of smart lighting in India’s rapidly urbanizing cities by leveraging their expertise in connected lighting and strategic collaborations.

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