Donald Trump, known for his bold and unconventional deal-making, has found his perfect match—Steve Witkoff, a billionaire real estate investor and mediator who brings a subtle, yet effective approach to negotiations.
Real EstateNegotiationsDonald TrumpSteve WitkoffInvestmentReal Estate NewsFeb 17, 2025
Steve Witkoff is a billionaire real estate investor and developer who founded the Witkoff Group in 1999. He is known for his strategic and ethical negotiation tactics, earning him the nickname 'Velvet Touch' in the industry.
The 'Velvet Touch' is a negotiation style characterized by a collaborative and diplomatic approach. It focuses on understanding the needs and concerns of all parties involved to reach a fair and mutually beneficial agreement.
One of Steve Witkoff's most significant achievements was the acquisition of the historic St. Regis Hotel in New York City for a record-breaking $750 million in 2015.
Steve Witkoff's subtle and diplomatic negotiation style complements Donald Trump's bold and unconventional approach. While Trump often grabs the headlines with his aggressive tactics, Witkoff ensures that the deals are not only made but are also sustainable and beneficial for all parties involved.
The Witkoff Group is a real estate firm founded by Steve Witkoff in 1999. It is one of the most respected and successful real estate firms in the United States, known for its strategic and ethical business practices.
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