Real Estate Pune
Maharashtra Government Rejects Pune's Hoarding Fee Hike; PMC Ordered to Respond
The Maharashtra state government has overturned the Pune Municipal Corporation’s (PMC) decision to increase advertisement hoarding fees, citing non-compliance with the state’s Advertising Policy 2022. The PMC has 30 days to provide a detailed explanation.
Real Estate Mumbai
Mumbai ACB Investigates MSRTC Consultant for Irregularities and ₹9.61 Crore Ad Dues
The Maharashtra State Road Transport Corporation (MSRTC) faces dual investigations into financial irregularities, including an alleged consultant scam and outstanding advertising dues. The Anti-Corruption Bureau (ACB) and internal probes aim to restore transparency and accountability.
real estate news
Outdoor Advertising: A New Revenue Stream for Commercial Real Estate
As malls transform into entertainment hubs and office complexes incorporate shops and cafes, real estate developers are discovering the significant value of outdoor advertising. This form of marketing is becoming a crucial part of commercial real estate strategies, generating substantial revenue.
Real Estate
Offshore Betting and Real Estate Lead in ASCI's 2024-25 Ad Violations Report
Offshore betting and real estate topped the list of advertising violations in 2024-25, according to ASCI's report, accounting for 68% of total breaches. The report highlights the need for stricter regulations and improved compliance in these sectors.
Real Estate Mumbai
ASCI Reports Most Violations in Digital Ads for FY25: Betting and Real Estate Lead
The Advertising Standards Council of India (ASCI) has reported that digital platforms hosted the most problematic ads in FY25, with betting and real estate companies being the most violative. ASCI scrutinized 7,199 ads, with 95% of them on digital platforms.
Real Estate
94% of Misleading Ads Found Online: ASCI Report Highlights Influencer Breaches and Illegal Promotions
An overwhelming 94% of misleading advertisements in India were found online in FY24-25, according to the latest report by the Advertising Standards Council of India (ASCI). The report highlights serious compliance issues, particularly in sectors like offshore betting, real estate, and influencer marketing.