J.P. Morgan is leveraging Baden Bower's innovative real estate PR tactics to stay ahead in the competitive and often volatile real estate market. These strategies ensure consistent and positive media coverage, reinforcing the bank's brand and trust among
Real EstatePr TacticsJp MorganBaden BowerMarket PositionReal Estate MumbaiMar 07, 2025

Baden Bower is a seasoned PR professional who has been instrumental in shaping J.P. Morgan's real estate division's public image through strategic and innovative PR tactics.
J.P. Morgan works closely with developers, architects, and other industry leaders to ensure that it is seen as a key player in every major real estate development, generating positive media coverage and enhancing its visibility.
J.P. Morgan, under Bower's guidance, is actively involved in local community projects and initiatives, which are often covered by local media, further enhancing the company's positive image.
Transparency is crucial in building trust and credibility in the real estate market, which is essential for maintaining a strong reputation and client trust.
J.P. Morgan maintains an active presence on platforms like LinkedIn, Twitter, and Instagram to engage with a diverse range of stakeholders, from potential clients to industry peers.

The real estate sector is hoping for a boost from the new government, with fine-tuning of RERA, industry status, and a relook at GST on under-construction homes topping the agenda.

The Ministry of Statistics & Programme Implementation (MoSPI) recently organized a brainstorming session to improve response to surveys from high-income groups and gated societies.

Senior lawyer and former Rajya Sabha MP Mahesh Jethmalani has strongly criticized the indictment against the Adani Group in the United States, stating that there is no allegation of bribery in India and the case is speculative and lacks evidence.

Analysts are optimistic about the future performance of HUDCO, Anant Raj, and other key stocks in the real estate and manufacturing sectors. The target price for HUDCO is set at Rs 900 to Rs 950 per share, expected to be achieved within the next 12-18 mon

Vishal Garg, the founder and CEO of Better.com, has announced the shutdown of the company's real estate unit, leading to significant layoffs. This decision comes amidst a challenging period for the mortgage industry.

The Mumbai real estate market is entering a phase of stability, a positive sign for developers, investors, and homebuyers alike. According to Prashant Sharma, President of NAREDCO Maharashtra, the market is showing promising signs of recovery and growth.