CERA Sanitaryware Ltd. Launches Premium Company-Owned Display Studio in Pune
CERA Sanitaryware Ltd., a leading name in the sanitaryware industry, has opened a state-of-the-art company-owned display studio in Pune. The event was attended by industry leaders and VIP guests, marking a significant milestone in CERA's expansion strateg
Cera SanitarywareCompanyowned Display StudioPuneSustainable ProductsCustomer ExperienceReal Estate PuneMar 08, 2025
The new display studio is located in a prime area of Pune, offering easy accessibility to both residential and commercial clients. Spanning over 3,000 square feet, the studio showcases CERA's latest product range, including innovative bathroom fixtures, sanitaryware, and kitchen fittings. The studio is designed to provide a seamless shopping experience, with dedicated sections for different product categories and a team of experienced sales consultants to assist customers.
One of the key highlights of the display studio is the interactive product demonstration area. Visitors can explore the functionalities of various products, such as smart toilets, touchless faucets, and energy-efficient water heaters. The studio also features a virtual reality (VR) section, allowing customers to visualize their dream bathrooms and kitchens in a virtual setting. This technology-driven approach not only enhances the shopping experience but also helps customers make informed decisions.
CERA's commitment to sustainability is reflected in the studio's design and product offerings. The company has integrated eco-friendly materials and energy-efficient solutions throughout the studio, aligning with its corporate social responsibility (CSR) initiatives. Additionally, CERA's product range includes several sustainable options, such as water-saving taps and low-flow toilets, which help reduce water consumption without compromising on performance.
Speaking at the launch event, Mr. Ramesh Bansal, Managing Director of CERA Sanitaryware Ltd., said, 'We are excited to open our new company-owned display studio in Pune. This is a significant step in our expansion plans and underscores our commitment to providing top-quality products and services to our customers. The studio will serve as a hub for innovation and customer engagement, and we look forward to making our mark in the Pune market.'
The display studio will also host regular workshops and training sessions for architects, interior designers, and plumbing contractors. These events will focus on the latest trends in bathroom and kitchen design, sustainable building practices, and the installation and maintenance of CERA's products. By fostering knowledge sharing and collaboration, CERA aims to build strong partnerships within the industry and stay at the forefront of technological advancements.
Pune, known for its vibrant real estate market and growing demand for high-quality sanitaryware and kitchen solutions, is an ideal location for CERA's new display studio. The studio will cater to the needs of homeowners, commercial developers, and retail customers, offering a wide range of products at competitive prices. CERA's presence in Pune will also create new job opportunities, contributing to the local economy and community development.
In addition to the new display studio, CERA plans to introduce several customer-centric initiatives in the coming months. These include an enhanced online shopping experience, a mobile app for product browsing and purchasing, and a loyalty program for repeat customers. The company is also committed to providing exceptional after-sales service, with a dedicated customer support team and a network of authorized service centers.
As CERA continues to expand its footprint across India, the company remains focused on innovation, sustainability, and customer satisfaction. The new company-owned display studio in Pune is a testament to CERA's dedication to these core values and its vision of becoming a leading brand in the sanitaryware and bathroom solutions industry.
Frequently Asked Questions
What is the size of CERA's new display studio in Pune?
The new display studio in Pune spans over 3,000 square feet, offering a spacious and well-organized environment for customers to explore CERA's product range.
What unique features does the display studio offer?
The display studio features an interactive product demonstration area, a virtual reality (VR) section for visualizing dream bathrooms and kitchens, and dedicated sections for different product categories.
How is CERA committed to sustainability?
CERA integrates eco-friendly materials and energy-efficient solutions in its products and the design of the display studio. The company also offers water-saving taps and low-flow toilets to reduce water consumption.
What kind of events will be hosted at the display studio?
The display studio will host regular workshops and training sessions for architects, interior designers, and plumbing contractors, focusing on the latest trends in design and sustainable building practices.
What future plans does CERA have for the Pune market?
CERA plans to introduce customer-centric initiatives such as an enhanced online shopping experience, a mobile app, and a loyalty program. The company is also committed to providing exceptional after-sales service.
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