The success of Coldplay’s concerts in India, particularly in Ahmedabad and Mumbai, has opened up significant opportunities in the concert economy. The potential for growth is driven by premium international properties and tier-II markets such as Surat, Ja
Concert EconomyColdplayAhmedabadMumbaiLive EventsReal Estate MumbaiJan 29, 2025
The concert economy in India refers to the significant economic impact generated by large-scale live music events and concerts, including ticket sales, merchandise, and associated tourism.
Coldplay's performances in Ahmedabad and Navi Mumbai attracted a large audience, including many from outside the cities, and generated significant revenue through ticket sales and digital streaming, highlighting the potential of the concert economy in India.
The live events segment in India is expected to grow at a CAGR of 18% over the next three years, driven by government events, personal events, weddings, and international concerts, reaching Rs 14,300 crore by 2026.
Disney + Hotstar's live streaming of Coldplay's concerts in Ahmedabad attracted 83 lakh views and 16.5 crore minutes of watch time, demonstrating the power of digital platforms in extending the reach and impact of live events.
Key growth areas for the concert economy in India include tier-II cities like Surat, Jaipur, Ahmedabad, Vizag, Lucknow, Patna, Ayodhya, Trivandrum, and Cochin, as well as opportunities in merchandising and online content.
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