First AFAA Brilliance Awards to Celebrate Top Advertising Achievements in Asia

The inaugural AFAA Brilliance Awards will honor outstanding advertising efforts in ten categories, including Automotive & Accessories, Banking, Insurance & Finance, and more. The event will take place on October 28, 2024, with a diverse Pan-Asian jury eva

AfaaBrilliance AwardsAdvertisingAsiaMarketingReal Estate MumbaiOct 24, 2024

First AFAA Brilliance Awards to Celebrate Top Advertising Achievements in Asia
Real Estate Mumbai:The Asian Federation of Advertising Associations (AFAA) is set to present its first-ever Brilliance Awards on October 28, 2024. These awards aim to recognize and celebrate exceptional advertising work across the top 10 advertised categories in Asia. The categories include Automotive & Accessories, Banking, Insurance & Finance, Consumer Durables & Electronics, Food & Beverages, E-commerce & Online Services, Fashion & Personal Care, Pharma, Hygiene & Wellness, Real Estate & Furnishing, Telecom & Technology, and Travel, Tourism & Hospitality.

Announcing this, Srinivasan Swamy, the Chairman of AFAA, stated, “The Brilliance Awards are for hard-working advertising that truly builds great brands. The response to the inaugural edition has been very positive. We received 72 entries from across Asia, focusing on the categories with the highest advertising spends. These entries were judged by an elite Pan-Asian jury of senior advertisers who have themselves contributed significantly to building brands across various geographies.”

The AFAA Brilliance Awards highlight advertising campaigns that are deeply rooted in detailed client briefs and are executed through well-crafted media plans. The categories were chosen based on their significant advertising spends, ensuring that the most impactful and innovative work is recognized.

The jury for the AFAA Brilliance Awards comprises distinguished professionals from across Asia
- Ajay Kakar from the Adani Group in India
- Jae-Yul Sun from KT Corp (Korea Telecom) in South Korea
- Cindy Lin from Fubon Financial Holdings in Taiwan
- Aly Mustansir, a Brand Consultant and Trainer from Pakistan

The online presentation of the awards will be held at different times to accommodate the diverse time zones of the participating countries
- South Korea 3 PM
- Malaysia/Taiwan 2 PM
- Vietnam 1 PM
- India 11 30 AM
- Pakistan 11 AM

This online presentation marks a first for AFAA and is expected to attract a wide audience from the diverse regions of Asia, showcasing the best in advertising and brand-building efforts.

The AFAA, established to foster the growth and excellence of the advertising industry in Asia, continues to play a crucial role in recognizing and promoting high standards in advertising. The Brilliance Awards are a testament to the dedication and creativity of advertising professionals across the continent, and the event is poised to be a significant milestone in the industry’s calendar.

Frequently Asked Questions

What are the AFAA Brilliance Awards?

The AFAA Brilliance Awards are established to recognize and celebrate exceptional advertising work across the top 10 advertised categories in Asia.

When and where will the awards be presented?

The inaugural AFAA Brilliance Awards will be presented on October 28, 2024, in an online event accessible to different Asian countries at specific times.

Who is on the jury for the AFAA Brilliance Awards?

The jury consists of distinguished professionals from across Asia, including Ajay Kakar from India, Jae-Yul Sun from South Korea, Cindy Lin from Taiwan, and Aly Mustansir from Pakistan.

What are the categories for the AFAA Brilliance Awards?

The categories include Automotive & Accessories, Banking, Insurance & Finance, Consumer Durables & Electronics, Food & Beverages, E-commerce & Online Services, Fashion & Personal Care, Pharma, Hygiene & Wellness, Real Estate & Furnishing, Telecom & Technology, and Travel, Tourism & Hospitality.

What is the significance of the AFAA Brilliance Awards for the advertising industry in Asia?

The awards highlight the best in advertising and brand-building efforts, promoting high standards and recognizing the creativity and dedication of professionals across the continent.

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