A recent report by Knight Frank India reveals that 80% of aspiring property owners prefer home loans to finance their purchases. Factors like location, size, affordability, and financing options play a crucial role in the decision-making process.
Home LoansReal EstateKnight Frank IndiaProperty OwnershipHome Buying FactorsReal Estate NewsNov 07, 2024

According to the Knight Frank India report, 80% of individuals aspiring to own property prefer to take out home loans to finance their purchases.
The top factors influencing home buying decisions are location (50%), size and layout (45%), price and affordability (45%), builder’s reputation (35%), proximity to the workplace (33%), and availability of amenities (32%).
Overall, 80% of respondents prefer homeownership. Baby Boomers (79%), Gen X (80%), and Millennials (82%) favor homeownership, while Gen Z (71%) shows a higher preference for renting (27%).
The reasons for purchasing a home vary across generations. Overall, 37% are upgrading to a better home, 32% are first-time homebuyers for end-use, 25% are investing, and 7% have other reasons such as retirement or acquiring a second home/vacation home.
India's real estate sector is a significant contributor to economic growth, contributing to GDP and employment. It reflects evolving buyer preferences and financial support systems, and is supported by the BFSI sector, which offers home loans, investment avenues, and risk management tools.

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