The Surge in NCR's Luxury Housing Market: What Experts Are Saying

The National Capital Region (NCR) is witnessing a significant surge in luxury housing, with 74% of new launches in Q1 2025 falling under the premium category. Experts attribute this trend to increased disposable incomes and a growing demand for high-end living features.

Luxury HousingNcrReal EstateMarket TrendsHighnetworth IndividualsReal Estate NewsMay 28, 2025

The Surge in NCR's Luxury Housing Market: What Experts Are Saying
Real Estate News:The post-pandemic period has catalysed a sustained surge in demand for high-end residential projects across the National Capital Region (NCR), reflecting a marked shift in buyer priorities. According to a recent report by Cushman & Wakefield, 74% of new launches in Q1 2025 in the NCR fell under the premium category. This data point underscores a shift in developer focus and buyer preference, as the region witnesses an unabated appetite for high-end living.

The first quarter of 2025 saw a new supply of 7,709 residential units in Delhi NCR, marking a 17% increase over the average quarterly launches in the last two completed years. Gurugram dominated the supply in Q1 with a 75% share, driven by the rising importance of the Dwarka Expressway.

Increased disposable incomes and greater lifestyle consciousness are driving the luxury housing market. Affluent homebuyers are increasingly looking for homes that double as personal sanctuaries, complete with expansive layouts, private workspaces, wellness zones, and premium community features. Most markets in the high-end segment witnessed capital value growth of 1-3% on a quarter-over-quarter basis, with Gurugram and Noida registering year-over-year growth of 8% and 9%, respectively.

Amit Modi, Director of County Group, highlights the evolution of the luxury definition in India’s real estate market. “Today, buyers have become accustomed to the finest standards of living and gravitate toward expansive developments that offer privacy, serenity, and a truly elevated lifestyle. Notably, buyers like HNIs and NRIs remain unaffected by economic fluctuations and prioritize homes that exude luxury through iconic addresses, private retreats, and bespoke lifestyle experiences,” he said.

Sahil Agarwal, CEO of Nimbus Group, shares a similar sentiment, noting that luxury real estate in NCR, especially in Noida, is not just rising but redefining the skyline. “What was once a market driven by affordability is now commanding attention from high-net-worth buyers looking for scale, privacy, and sophistication. We anticipated this shift years ago, knowing that Noida's growth trajectory, coupled with evolving buyer aspirations, would make it a hotspot for premium living. With 74% of new launches in Q1 2025 in the luxury bracket, the message is loud and clear: this segment is the future, not the fringe,” Agarwal added.

Over the years, buyer priorities have undergone a significant shift, especially in the luxury segment. There is a growing demand for larger homes that offer ample space for work-from-home setups, reflecting the new normal of remote and hybrid work cultures. Buyers are increasingly favouring gated communities that provide enhanced security, wellness amenities like fitness centres and green spaces, and smart-home technologies that offer convenience and energy efficiency. This shift is driven largely by end-users and high-net-worth individuals (HNIs) who seek not just a residence, but a holistic lifestyle that combines comfort, safety, and modern living standards.

Infrastructure development has played a crucial role in the surge of luxury housing across NCR. Key developments like the Dwarka Expressway, the expansion of metro connectivity, and the development of upcoming business districts are fundamentally reshaping buyer preferences. Dr. Gautam Kanodia, Founder of KREEVA and Kanodia Group, notes, “As developers, we’ve seen firsthand how strategic infrastructure triggers a premium perception, making even emerging micro-markets hotspots for high-end living. Hence, we’ve been intentional about aligning our portfolio with these growth arteries, catering to both work and lifestyle needs in the future.”

Frequently Asked Questions

What percentage of new launches in Q1 2025 in the NCR were luxury homes?

74% of new launches in Q1 2025 in the NCR were luxury homes.

What factors are driving the demand for luxury homes in the NCR?

Increased disposable incomes, greater lifestyle consciousness, and a preference for homes with expansive layouts, private workspaces, and premium community features are driving the demand for luxury homes in the NCR.

Which city in the NCR dominated the luxury housing supply in Q1 2025?

Gurugram dominated the luxury housing supply in Q1 2025 with a 75% share.

How has infrastructure development impacted the luxury housing market in the NCR?

Key developments like the Dwarka Expressway, the expansion of metro connectivity, and the development of upcoming business districts have fundamentally reshaped buyer preferences, making even emerging micro-markets hotspots for high-end living.

What are some key features that buyers are looking for in luxury homes?

Buyers are increasingly looking for larger homes with ample space for work-from-home setups, enhanced security, wellness amenities like fitness centres and green spaces, and smart-home technologies that offer convenience and energy efficiency.

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